“…The rise of a "kids' consumer market" in the 1980s, offering all kinds of products and activities especially designed for children, enabled them to shape their own child culture, which in turn enhanced their visibility as active social actors and co-constructors of their environment (Corsaro, 1997;Hengst, 2001;Qvortrup, 1995). For children, too, the field of leisure became an area full of opportunities for experimentation and consumption (Büchner, Fuhs and Krüger, 1996;Du Bois-Reymond et al, 1994;Kline, 1993;Miles, Cliff and Burr, 1998;Torrance, 1998;Zinnecker and Silbereisen, 1996 …”