“…Wardle and colleagues (2014) conclude that UGC is used by mainstream media when other images are not available, such as conflict areas inaccessible to journalists or eyewitness material from a typical breaking news event. In the context of social mobilizations, Meunier and Condeza (2012) sustain that ‘modes of use [of communication technologies] do not exist prior to the action, but that they are activated (…) in contingent situations which, in turn, trigger action during which different uses are produced’ (par 11, my translation). Though ordinary citizens are growingly aware of the tool on their pocket and its potential, they react, instead of acting, caught in an opportune situation to do so, moved by triggers such as awe, a sense of injustice (Santos, 2018), the pursue of notoriety or others.…”