“…This study empirically examined the proposed research model containing three latent variables (i.e., patronage determinants), whereas awareness, perception, and religiosity were the independent variables, and patronage was the only dependent variable. All scales and measures used in this research were adapted from the studies (Aziz, Husin and Husin, 2017;Saleh, Balan and Ruslan, 2016;Maiyaki & Ayuba, 2015;Yaqub and Dandago, 2015).…”