“…Yao, Pan, Zhang & Nie, 2022;Restrepo-Ramos, 2022), local identities, and social change (e.g. Ben-Rafael & Ben-Rafael, 2010;Dray, 2010;Higgins, 2015;Nambu, 2021). For example, comparing typical signs defined as 'fixed, permanent, uniformly designed, and placed in conspicuous locations in urban spaces' with peripheral signs defined as 'often highly mobile, transitory, temporary, hand-written, and multimodal' allowed Yao et al (2022: 3) to shed light on the linguistic preferences of Uyghur speakers and the tensions that arise with China's top-down language policies.…”