Literasi Iklan Rokok Dan Perilaku Konsumtif Remaja Melalui Pemberdayaan Remaja Masjid

Virga, Rika Lusri

doi:10.14421/pjk.v9i2.1201

Cited by 7 publications

(7 citation statements)

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“…Cigarette advertisements broadcast in the mass media are very creative, and the majorities portray cigarettes with a cool, slang, confident, adventurous spirit, loyal friends and macho, resulting in consumptive behavior. 16 In fact, sometimes the cigarette advertisements are allowed to be enjoyed by children.…”

Section: Discussionmentioning

confidence: 99%

Effect of Audiovisual Media Based Education on Changes in Adolescent's Attitudes Related to Cigarette Advertising

Prasetya

Etrawati

Yeni

et al. 2021

JIKM

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Smoking behavior among adolescents is increasing. This condition is partly influenced by the incessant advertisements for cigarettes that offer expectations that are the opposite of their impact. This study aims to determine the effect of audiovisual media-based education in the context of changing adolescent attitudes towards cigarette advertisements. The study design used was a Quasi Experiment with a Pretest-Posttest with Control Group. The research subjects were college adolescents (students) with a total of 25 people in the intervention group and 25 in the control group. Data were analyzed using dependent t test and independent t test. In the intervention group, there was a significant difference between attitudes towards cigarette advertisements before and after being given audiovisual media related to cigarette advertising in the experimental group (p = 0.010), on the other hand there was no change in attitude in the control group (p = 0.760) . However, there was no significant difference between attitudes towards cigarette advertising in the experimental and control groups (p = 0.096). Therefore, education using audiovisual media is considered more effective in increasing changes in attitudes towards cigarette advertisements. The campus is expected to reinforce and socialize regulations related to KTR and further research can conduct media pre-testing.

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Section: Discussionmentioning

confidence: 99%

Effect of Audiovisual Media Based Education on Changes in Adolescent's Attitudes Related to Cigarette Advertising

Prasetya

Etrawati

Yeni

et al. 2021

JIKM

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“…The appearance of a model or a public figure as a brand ambassador for a cigarette is an indication that a fanatical fan will select a preferred product from the advertisement. (2) Trying more than two cigarettes of different brands, which is certainly based on the judgment from different advertisements [27].…”

Section: Discussionmentioning

confidence: 99%

Health Behavior of Adolescent Smokers During Covid-19 Pandemic

Helina

Jayaputra

Palutturi

2021

Open Access Maced J Med Sci

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AIM: This research aims to determine the health behavior of adolescent smokers during the COVID-19 pandemic. METHOD: Both quantitative and qualitative analyses were conducted simultaneously using the design of “t” and Chi-square test through the distribution of questionnaires to 135 respondents as well as descriptive design and case studies, respectively. The data were collected by 13 informants through in-depth interviews, observation, and documentation. RESULTS: The results showed that 5 out of the 6 indicators of the demographic characteristics were correlated to the economic pressure of the families of adolescent smokers which also correlates with their health behavior during the COVID-19 pandemic. CONCLUSION: The increase in the price of cigarettes and family control are measures that regulate children from buying cigarettes.

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“…Literasi biasa disebut 'melek', yaitu yang mencontoh pada dengan kesanggupan untuk dapat membaca serta memahami teks (Virga, 2017). Literasi dapat dipahami sebagai suatu kesanggupan dalam hasil, memahami, dan menggunakan teks dalam cara yang sesuai dengan kebudayaan (membudaya).…”

Section: Pendahuluanunclassified

Pelatihan Literasi Iklan Pada Ibu-Ibu PKK di RW 07 Mustikajaya Bekasi

Rejeki

Srisulistiowati

2021

J. Abdimas UBJ

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Abstract Advertising literacy is the ability to recognize, evaluate, and understand advertisements and other commercial messages. The freedom of the public when using a social media will have an impact on the lack of supervision of an information content that will be broadcast. Thus, errors arise from the information obtained so that it can trigger hoaxes. The existence of fake news circulating refers to certain themes or topics. The activity took place at RW 07 Mustikajaya, East Bekasi. Advertising literacy activities were carried out by two lecturers of the Faculty of Computer Science. The activity was divided into two activity sessions, namely Understanding Literacy and Hoax Applications. In practice, we carry out Community Service (PKM) as a manifestation of the Tridarma of higher education, and mothers fill out a list of questions before and after receiving material conducted in Google Classroom and in its implementation using Google Meet. To improve understanding, advertising literacy materials are equipped with one of the hoax applications, namely Hoax Buster Tools. With this training, participants can increase their knowledge as well as stimulate them to get ideas and take appropriate actions in filtering the information obtained. Keywords: Advertising Literacy, Hoax Buster Tools, PKM Abstrak Literasi iklan merupakan kemampuan untuk mengenali, mengevaluasi, serta memahami sebuah iklan dan pesan yang berbau komersial lainnya. Bebasnya masyarakat pada saat memanfaatkan suatu media sosial akan berimbas dengan kurangnya pengawasan dari suatu konten informasi yang akan ditayangkan. Sehinggal, muncul kekeliruan dari informasi yang didapat sehingga bisa memicu hoaks (berita palsu). Adanya berita bohong yang beredar lebih merujuk pada beberapa tema ataupun topik tertentu, Kegiatan berlangsung di RW 07 Mustikajaya Bekasi Timur. Kegiatan literasi iklan dilakukan oleh dua orang dosen Fakultas Ilmu Komputer. Dalam kegiatan tersebut dibagi menjadi dua sesi kegiatan yaitu Pengertian Literasi dan Aplikasi Hoax. Praktiknya kami melakukan Pengabdian Kepada Masyarakat (PKM) sebagai salah satu perwujudan Tridarma perguruan tinggi, serta ibu-ibu melakukan pengisian daftar pertanyaan (Assessment) sebelum dan sesudah menerima materi yang dilakukan di Google Classroom dan dalam pelaksanaannya menggunakan Google Meet. Untuk meningkatkan pemahaman, materi literasi iklan dilengkapi dengan salah satu aplikasi hoax yaitu Hoax Buster Tools. Dengan adanya pelatihan ini peserta dapat meningkatkan pengetahuan sekaligus sebagai stimulasi dalam mendapatkan ide dan melakukan tindakan yang tepat dalam menyaring informasi yang didapat. Kata kunci: Literasi Iklan, Hoax Buster Tools, PKM

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Literasi Iklan Rokok Dan Perilaku Konsumtif Remaja Melalui Pemberdayaan Remaja Masjid

Cited by 7 publications

References 0 publications

Effect of Audiovisual Media Based Education on Changes in Adolescent's Attitudes Related to Cigarette Advertising

Effect of Audiovisual Media Based Education on Changes in Adolescent's Attitudes Related to Cigarette Advertising

Health Behavior of Adolescent Smokers During Covid-19 Pandemic

Pelatihan Literasi Iklan Pada Ibu-Ibu PKK di RW 07 Mustikajaya Bekasi

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