Local Culture as Tourism Attraction of Payakumbuh City

Abstract

The potential of local culture in tourism development is part of the product of human creativity which has economic value. The research objective is to analyze local culture as a tourism attraction in Payakumbuh City which is packaged in the form of performances, in the pockets of tourist attractions served by junior high school students. The research method used is qualitative analysis through direct observation and in-depth interviews with related parties to the research. To analyze the potential and problems in local culture as a tourism attraction at each research location, including the potential and internal and external problems. Culture, especially in the City of Payakumbuh, in general, has unique potential and a center for art products, namely Sikatuntuang, which can be developed to increase local cultural tourism. The strategy of packaging local culture, especially the art of brush, the city of Payakumbuh, is used as packaging for performing arts that attracts tourists to come to the city Besides being served in pockets of nature tourism in the City of Payakumbuh, there is also a Payakumbuh Fair, which can be used as a media for promotion and introduction of cultural tourism destinations for people in need both nationally and internationally.

The Community Cultural Tourism: Linking Religious Tourism, Karawitan, and Local Business in Puhsarang, Kediri

“…This is in line with Friday Legi's 'Tirakatan' activities which involve local residents, increase a sense of shared identity and pride as Javanese people, and facilitate access to resources such as growing businesses around tourist attractions or when 'Tirakatan' activities are carried out. Wimbrayardi et al (2021) revealed that the development of cultural tourism that involves children as cultural heirs can be an attraction for tourists and support the sustainability of communitybased tourism. So that globalization in the tourism industry does not diminish cultural values and eliminate the local existence of the values they adhere to.…”