Luxury tourism – a review of the literature

Abstract

This study aims to provide a holistic and comprehensive picture of the current state of luxury tourism research. In order to do so, 119 articles published between 2004-2019 were analysed by content analysis and a systematic literature review. Based on the analysis of the systematic literature review, the study synthesised the theoretical research streams on luxury tourism research. The studies approached the context via ten different key features. The findings suggest that current luxury tourism research concentrates on quantitative studies, conducted mainly in contexts that present traditional luxury tourism products. The synthesis of the theoretical streams identifies that research is based on marketing literature, and this is discussed with four different approaches (1) consumer consumption, (2) brand management, (3) service marketing, and (4) consumer behaviour-oriented perspective. Luxury tourism is a multidimensional and broad concept that requires attention in academic research. The study also gives suggestions for future research opportunities.

Masstige consumption, brand happiness, and brand advocacy: A service perspective

“…Experiential luxury services, such as hospitality and tourism are among the key growth drivers of the service sector (Iloranta, 2022).…”

What can we learn from Star Wars about the future of tourism? Absolutely everything!

“…Gambling and luxury make destinations attractive for high-paying tourists (Iloranta, 2021; Richard, 2018) – e.g. Canto Bight on the desert planet Cantonica in Episode VIII.Panem et circenses (Bread and circuses/entertainment) are still key motives of tourists' behaviour (Dubois and Dimanche, 2021).…”

“…Gambling and luxury make destinations attractive for high-paying tourists (Iloranta, 2021; Richard, 2018) – e.g. Canto Bight on the desert planet Cantonica in Episode VIII.…”

Lüks Turizm Kapsamında Butik Otellerin Değerlendirilmesi: Kapadokya Örneği (Evaluation of Boutique Hotels in the Context of Luxury Tourism: The Case of Cappadocia)

“…Hizmet sektörüne yönelik araştırmalarda, lüks tüketimde önemli bir artış yaşandığı belirtilmektedir (Chang vd., 2016;Iloranta, 2022). Bu bağlamda turizm sektöründe de lüks konseptindeki yatırımların arttığı ve lüks turizm kapsamında faaliyet gösteren destinasyonlara yönelik turist sayısında önemli bir artışın yaşanacağı öngörülmektedir (Trihas vd., 2020).…”