Majority influence, minority influence and conversion behavior: A replication

Studies on latent influence by the spectrometer method I: The impact of psychologization in the case of conversion by a minority or a majority

“…Here the naive subjects do tend to conform and give more 'green' responses in phase 3 when the source is present than in the absence of the source in phase 4 (McNemar test x2=4.17, p<0.05). On the whole, these results are comparable to those obtained in other experiments (Moscovici and Personnaz, 1980;Doms and Van Avermaet, 1980)' where the manifest influence is rather marginal.…”

Compliance, conversion and the Asch paradigm

“…Indeed two experiments of Doms and Van Avermaet (1980) using the same procedure demonstrated the indirect effect of the minority but also demonstrated an identical effect, even somewhat stronger, of the majority. The authors interpreted this double effect in terms of Upmeyer's (1971) theory according to which subjects presented with contradictory information perform better in a subsequent discrimination task.…”

Cells, circuits, and choices: Social influences on perceptual decision making

“…These results suggest that minority influence is able to produce a genuine change in perception. However, the results are controversial, and other studies failed to replicate these findings (e.g., Doms & Van Avermaet, 1980;Martin, 1998;Sorrentino, King, & Leo, 1980). In summary, mounting evidence from social psychology suggests that perceptual decision making is influenced by other people's decisions.…”