2019
DOI: 10.1155/2019/3512142
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Manufacturers’ Green Decision Evolution Based on Multi‐Agent Modeling

Abstract: The development of green products is gradually becoming important due to serious ecological issues. In this study, an agent-based model is developed to visualize and analyze the evolution of green decision-making in the manufacturing industry. Based on this agent-based model, the macrobehaviors of manufacturers, consumers, and products are analyzed and simulated. Our results show that, first, the manufacturing industry emerges showing a “convergence” effect. The manufacturers may overestimate the consumers’ gr… Show more

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Cited by 3 publications
(6 citation statements)
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“…Du et al [5,6] found that traditional enterprises tend to reduce the price of products in order to maintain market share, resulting in green products only sold to some green consumers in the competitive environment. Li et al [11,12] showed that the product green degree of manufacturers shows a "convergence" effect if manufacturers learn the benchmark manufacture that gets the best profits in the market.…”
Section: Literature Reviewmentioning
confidence: 99%
See 3 more Smart Citations
“…Du et al [5,6] found that traditional enterprises tend to reduce the price of products in order to maintain market share, resulting in green products only sold to some green consumers in the competitive environment. Li et al [11,12] showed that the product green degree of manufacturers shows a "convergence" effect if manufacturers learn the benchmark manufacture that gets the best profits in the market.…”
Section: Literature Reviewmentioning
confidence: 99%
“…Xie [24] studied the Chinese automobile supply chain and found the market competition intensity has an impact on the energy-saving level of green products. Li et al [11,12] revealed that the revenue-sharing contract and cost-sharing contract between manufacturers and retailers have different effects on emission reduction efforts and corporate profitability. Yang and Xiao [25] investigated the way in which prices, greenness, and expected profits of green supply chains are influenced by the channel leadership and government subsidies in an 2…”
Section: Literature Reviewmentioning
confidence: 99%
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“…Simulation has rapidly become an important methodological approach to theory development in the literature focused on strategy, organizations, and SCN management. It allows modelers to capture the dynamics of complex systems due to its capability of handling their dynamics and stochastic behavior, and enables managers to analyze and evaluate the effects of alternative configurations of the system, see, e.g., [36][37][38][39][40][41][42][43][44][45]. In particular, there has been a great interest in modeling SCNs as MAS in the past years [21,23], because there is a natural correspondence between the different actors in a SCN and agents in a MAS simulation model.…”
Section: Simulation and Masmentioning
confidence: 99%