The three-component coupling of isoprene, an alkenyl triflate and styrenylboronic acid catalyzed by a palladium pyrox complex access to skipped dienes from simple chemical feedstocks. Unfortunately, the transformation proceeds with only moderate selectivity and yields. The reaction mechanism and factors responsible for the resulting regioselectivity were elucidated using M06/SDD/6–311++G(d,p) + SMD calculations. Distortion of the palladium coordination sphere in the transition structure of the migratory insertion step is found to control the 4,1- vs. 1,x-selectivity. The calculated Δ ΔG‡ of 1.0 kcal/mol for this step is in excellent agreement with the experimentally observed selectivity of 1:9.9 disfavoring the 4,1-product. The transmetallation was found to be the regioselectivity determining step for the formation of the 1,2- vs. 1,4-addition products. Systematic conformational searches for the transmetallation transition structure revealed a series of steric interactions between the t-Bu on the ligand and the substrates in the model system that are balanced by additional repulsive interactions between the substrates and the pyridyl portion of the ligand. The combination of these effects leads to the low to moderate 1,2- vs. 1,4- selectivity in the experimentally studied system.