2023
DOI: 10.1186/s43093-023-00198-0
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Mediation effect of trust on willingness to pay for health insurance among co-operative members in Tanzania

Abstract: This study analysed co-operative members’ willingness to pay (WTP) for health insurance. The social capital theory was adopted to analyse the mediation role of trust issues on other variables determining co-operative members’ WTP for health insurance. A single Contingent Valuation Method (CVM) was used to elicit and estimate the amount co-operative members that were willing to pay for health insurance. The Partial Least Square Structural Equation Modelling (PLS-SEM) was used to analyse variables affecting co-o… Show more

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Cited by 3 publications
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“…The WTP is the utmost amount of money that an individual is WTP for a service or product (52). It is a proxy measure of cost-benefit tradeoffs in health insurance (63) and is one of two popular approaches for estimating the monetary value of health benefits, the other being the Human Capital (HC) approach (64). WTP is a widely-used concept in the health sector to guide policy decisions (65).…”
Section: Background and Rationalementioning
confidence: 99%
“…The WTP is the utmost amount of money that an individual is WTP for a service or product (52). It is a proxy measure of cost-benefit tradeoffs in health insurance (63) and is one of two popular approaches for estimating the monetary value of health benefits, the other being the Human Capital (HC) approach (64). WTP is a widely-used concept in the health sector to guide policy decisions (65).…”
Section: Background and Rationalementioning
confidence: 99%