Mega-Sporting Events in Asia — Impacts on Society, Business and Management: An Introduction

Dolles, Harald; Söderman, Sten

doi:10.1057/abm.2008.7

Cited by 76 publications

(45 citation statements)

References 40 publications

Supporting

Mentioning

Contrasting

Unclassified

Order By: Relevance

“…Western nations such as the US, Australia, and many European countries have a history of hosting major events and a concomitant history of volunteering. Event hosting in Asia has been sporadic but has been increasing in recent years (Dolles & Soderman, 2008).…”

Section: Introductionmentioning

confidence: 99%

Considering Cultural Influences in Volunteer Satisfaction and Commitment

Fairley¹,

Lee²,

Green³

et al. 2013

Event Management

View full text Add to dashboard Cite

Volunteers are crucial to the delivery of sport events worldwide. This research examines the efficacy of Western models of volunteering for Korean volunteers. Specifically, this research examines the relationship between benefits, sense of community, satisfaction, and commitment in a Korean context. A survey of 218 volunteers at the 2011 Formula One Grand Prix in Seoul, Korea was conducted. The results indicate that the structure of benefits obtained was less differentiated than previous research that has been conducted in Western cultures where volunteering is more prevalent. Further, the results show that the two benefits that Korean volunteers believed they obtained, excitement and professional development, do not impact satisfaction or commitment. Instead, sense of community was found to directly impact satisfaction and commitment, which is congruent with the collectivist values of Korean society.

show abstract

Section: Introductionmentioning

confidence: 99%

Considering Cultural Influences in Volunteer Satisfaction and Commitment

Fairley¹,

Lee²,

Green³

et al. 2013

Event Management

View full text Add to dashboard Cite

show abstract

“…Formula One (F1) racing is usually considered to be one of the top three mega sporting events with the Olympics and FIFA World Cup (Dolles & Söderman, 2008). The World Rally Championship (WRC) is also very famous.…”

Section: Auto Racing Sponsorshipmentioning

confidence: 99%

Are Crashes Good or Bad for NASCAR Sponsors?

Lee

2016

IJBSR

View full text Add to dashboard Cite

The purpose of the present research is to examine the influence of accidents (i.e., car crashes) on sponsorship effects (i.e., brand recall and attitude toward the brand) in NASCAR racing. An experiment was conducted with two types of experimental videos, one with a crash and the other with no crash. A total of 239 university students were divided into an experimental group and a control group. The research participants watched one of two types of videos and responded to a questionnaire. The results concluded that watching a crash increased brand recall, but it did not have an impact on attitude toward the brand. Another analysis revealed, however, experiment participants who watched a crash formed favorable attitude toward the sponsoring brand if their sensation seeking and sport fandom were high. These findings implies that an accident actually has positive impacts on sponsorship effects such as brand awareness and attitude toward the brand.

show abstract

“…In the current study, specifically, positive externalities can be the benefits to the public by hosting mega sporting events (Leed & Allemen, 2005). For example, there are many possible positive outcomes by hosting mega sporting events that include positive economic impact, infrastructure development, image enhancement, tourism impact through media exposure, and others (Allmers & Maennig, 2009;Crompton, 2004;Dolles & Söderman, 2008;Lee, Shin, & Park, 2009;O'Reilly, Lyberger, McCarthy, Séguin, & Nadeau, 2008).…”

Section: Positive and Negative Externalities Framing Of Hosting Mega mentioning

confidence: 99%

“…For example, media exposure before, during, and after mega sporting events offers considerable promotion value and effort to the host city or country (O'Reilly et Dolles & Söderman, 2008). Hence, through the pervasive power of media coverage, hosting mega sporting events has become one of the most effective ways to enhance positive image for the host city or country (Whitson & Macintosh, 1996).…”

Section: Positive and Negative Externalities Framing Of Hosting Mega mentioning

confidence: 99%

Untitled

2016

JPES

View full text Add to dashboard Cite

Abstract:The study examined how newspaper articles have framed the 17th Incheon Asian Games 2014, in regard to the different issues covered, sources cited, positive and/or negative externalities frames, and the relationship between issues and sources. A total of 625 Korean nationwide and local newspaper articles covering the Asian Games during the 9-year period between April 7, 2005 and September 18, 2014 was analyzed in terms of three aspects of framing: (1) the types of issues highlighted, (2) the sources of information cited, and (3) the ways in which either possibilities of positive or negative externalities depiction were used. The results of the current study reveal that "political issues" (e.g., administrative and/or political conflict among central government, host city, and local residents, participation of North Korea national team) except "factual information of the event" (e.g., schedules, results, athlete performance, history) were the most commonly highlighted, "administrators" who are the government agencies preparing the Asian Games were the most frequently cited sources of information and the frame of "negative externalities" was more employed than the frame of "positive externalities" in newspapers of the Asian Games. This study regarding media coverage of the mega sporting event identifies how mass media agencies influence their target audience using framing theory and especially provide extensive analysis of media coverage of the Asian Games to date, which could serve as a groundwork for further studies of media framing theory.

show abstract

Mega-Sporting Events in Asia — Impacts on Society, Business and Management: An Introduction

Cited by 76 publications

References 40 publications

Considering Cultural Influences in Volunteer Satisfaction and Commitment

Considering Cultural Influences in Volunteer Satisfaction and Commitment

Are Crashes Good or Bad for NASCAR Sponsors?

Untitled

Contact Info

Product

Resources

About