The primitive model of ionic systems is investigated within a field-theoretic description for the whole range of size-, λ, and charge, Z, ratios of the two ionic species. Two order parameters (OP) are identified, and their relations to physically relevant quantities are described for various values of λ and Z. Instabilities of the disordered phase associated with the two OP's are determined in the mean-field approximation (MF). In MF a gas-liquid separation occurs for any Z and λ = 1. In addition, an instability with respect to various types of periodic ordering of the two kinds of ions is found. Depending on λ and Z, one or the other transition is metastable in different thermdynamic states. The instabilities found in MF represent weak ordering of the majority of the instantaneous states, and are identified with structural loci associated with pretransitional effects.