Metaphors and Arguments to Semantic Political Metaphors in Indonesian Mass Media and Its Persuasive Effect Toward Readers

Widiana, Yuli; Yustisiana, Roro Arielia

doi:10.24167/celt.v15i2.473

Cited by 4 publications

(6 citation statements)

References 2 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…To review the previous studies correlated to political speech analyzed in term of different prespective have been done by some recerachers, Previous researches conducted in political speech have been conducted by Many studies have (Wahab, 1991;Pasaribu, 2013, Widiana & Yustisiana, 2015 used metaphors in communication. Wahab (1991) argued that there is a close relation between metaphors and mind.…”

Section: Introductionmentioning

confidence: 99%

Trump’s Strategies in His Speech: A Politeness Strategies Approach

Megah

Soframi²

2020

JCP

View full text Add to dashboard Cite

This study was aimed to investigate politeness strategies of President Donald John Trump’s speech conducted on 21st January 2017 at Capitol Hill building in Washington DC. This study applied politeness theory of Brown and Levinson (1987) particularly positive and negative politeness strategies. The research data analyzed through a descriptive – qualitative method because the data was speech text. This study found 30 positive politeness strategies of the Donald John Trump’s speech text. While 1 negative politeness strategies data was only 1 data found. the other aim was to identify, the most frequency used of the strategy was strategy 10, found 9 times used (29%). This study concluded that Trump tended to use strategy 10 of positive politeness rather than the other strategies because he aimed to attract the audiences of the American people by promising something to the people that he wanted to make the audiences more happily in order the American people driven to vote for him in the Presidential election. Keywords: Positive, Negative Politeness Strategies, and Speech Text

show abstract

Section: Introductionmentioning

confidence: 99%

Trump’s Strategies in His Speech: A Politeness Strategies Approach

Megah

Soframi²

2020

JCP

View full text Add to dashboard Cite

show abstract

“…Many studies have documented the use of metaphors in communication (Wahab, 1991;Pasaribu, 2013, Widiana & Yustisiana, 2015. Wahab (1991) argued that there is a close relation between metaphors and mind.…”

Section: Literature Reviewmentioning

confidence: 99%

“…Although the readers were not really interested in the political news, they understood the message conveye through political metaphors. Both Pasaribu (2013) and Widiana and Yustisiana (2015) analyzed their data by using Contemporary Theory of Conceptual Metaphor (Lakoff and Johnson, 1980;Lakoff, 1992). Although the current study also used the theory of metaphor proposed by Lakoff, the goal of this study aimed at elaborating the source domains of political metaphors in Widodo's victory speech and inaugural speech.…”

Section: Literature Reviewmentioning

confidence: 99%

“…Metaphors helped people communicate various shades of abstract things, such as emotions. Furthermore, Widiana and Yustisiana (2015) also investigated political metaphos in mass media. They found out that politics was compared with very different entities.…”

Section: Literature Reviewmentioning

confidence: 99%

“…Those who are involved in a political domain use various strategies to win audience; one of them is by using metaphors (Widiana & Yustisiana, 2015). Widiana & Yustiana(2015) analyzed political metaphors in mass media and argued that this linguistic feature highly affected the public.…”

Section: Introductionmentioning

confidence: 99%

See 2 more Smart Citations

Domains of Political Metaphors in Presidential Speeches

Pasaribu

2016

LLT

View full text Add to dashboard Cite

Domains of Political Metaphors in Presidential Speeches

Pasaribu

2017

LLT Journal

View full text Add to dashboard Cite

Speeches are products of human minds reflecting ideas and opinions of the speakers. Crystal (1987) mentions that the way people use language does not only give us information about their geographical, ethnic and social background, but it also reflects the type of context in which they are communicating. As an interesting feature of a language, metaphors in political speeches can be powerful and persuasive. This research aimed at finding the source domains of political metaphors in Joko Widodos speeches, namely: his victory speech and his inaugural speech. These speeches were chosen to be analyzed due to their distinct context and setting. To achieve the goal of the study, the paper explicated Lakoff and Johnsons Contemporary Theory of Conceptual Metaphor (1980, 1992). The findings and discussion argue that the speeches use more positive metaphors of unity rather than metaphors of battle or competition. Furthermore, the texts also conceptualize Indonesian political realm as a journey and navigation, which give the audience a sense of progress. The maritime metaphors in particular are abundant in the two speeches because they reflect one of Widodos visions to strengthen Indonesian maritime.DOI: https://doi.org/10.24071/llt.2016.190204

show abstract

Metaphors and Arguments to Semantic Political Metaphors in Indonesian Mass Media and Its Persuasive Effect Toward Readers

Cited by 4 publications

References 2 publications

Trump’s Strategies in His Speech: A Politeness Strategies Approach

Trump’s Strategies in His Speech: A Politeness Strategies Approach

Domains of Political Metaphors in Presidential Speeches

Domains of Political Metaphors in Presidential Speeches

Contact Info

Product

Resources

About