Hydrogenation of cinnamaldehyde yields hydrocinnamaldehyde, cinnamyl alcohol, and hydrocinnamyl alcohol, all having important applications in different industries. The selective synthesis of hydrocinnamaldehyde, which is a perfumery compound, from cinnamaldehyde is challenging. In the current work, bimetallic nanocatalyst Ni− Cu supported on reduced graphene oxide (RGO) was prepared via the solvothermal method. Different combinations of Ni−Cu@RGO were used for the hydrogenation of cinnamaldehyde in methanol as a solvent at 20 bar and 150 °C. Ni−Cu ratio was altered to understand its influence on the selectivity of the desired product hydrocinnamaldehyde. Hydrogenation of CC bond over the CO bond was favored over 5% Ni−Cu@RGO catalyst in the optimized ratio of Ni:Cu (1:1). Optimization of process parameters and characterization of fresh and reused catalyst was performed. The Langmuir−Hinshelwood−Hougen−Watson model was used to fit the reaction data. The catalyst is robust and reusable, and the process is green.