This paper concludes the Brilliant Challenges contest. Participants had to design interesting optimization problems and publish them using the Optil.io platform. It was the first widely-advertised contest in the area of operational research where the objective was to submit the problem definition instead of the algorithmic solutions. Thus, it is a crucial contribution to Open Science and the application of crowdsourcing methodology to solve discrete optimization problems. The paper briefly describes submitted problems, presents the winners, and discusses the contest's achievements and shortcomings. Finally, we define guidelines supporting the organization of contests of similar type in the future.