2018
DOI: 10.1371/journal.pone.0206604
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Moral and Affective Film Set (MAAFS): A normed moral video database

Abstract: Moral psychology has relied nearly exclusively on text stimuli in the development and testing of theories. However, text stimuli lack the rich variety of morally-relevant social and contextual cues available in everyday interactions. A consequence of this pervasive ecological invalidity may be that moral psychological theories are mischaracterized by an overreliance on cue-impoverished moral stimuli. We address this limitation by developing a cue-rich Moral and Affective Film Set (MAAFS). We crowd-sourced vide… Show more

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Cited by 16 publications
(14 citation statements)
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“…1). Each of the stimulus videos depicted one of the six moralfoundation dilemmas or one non-moral dilemma; dilemmas and responses were designed by cross-referencing validated mini-vignettes [70,71] and then adapted for face-valid interactions with both agents. The preliminary scripts were reviewed by two experts specializing in moral psychology in communication scenarios, and based on feedback were adjusted to minimize conflation of foundations.…”
Section: Stimulus Videosmentioning
confidence: 99%
“…1). Each of the stimulus videos depicted one of the six moralfoundation dilemmas or one non-moral dilemma; dilemmas and responses were designed by cross-referencing validated mini-vignettes [70,71] and then adapted for face-valid interactions with both agents. The preliminary scripts were reviewed by two experts specializing in moral psychology in communication scenarios, and based on feedback were adjusted to minimize conflation of foundations.…”
Section: Stimulus Videosmentioning
confidence: 99%
“…As such, researchers developing moral vignettes should take care to assess the realism of their stimuli. A good strategy may be to begin stimulus development with crowdsourcing or focus group approaches (Gray & Keeney, 2015;McCurrie et al, 2018) in order to craft more easily imaginable scenarios. It should also be kept in mind that outside the laboratory, the way in which people are exposed to morally relevant events is often by reading or hearing about them rather than experiencing them first-hand (e.g., when learning of these events through the news or social media).…”
Section: Discussionmentioning
confidence: 99%
“…A few studies (e.g. Baveye et al, 2013;McCurrie et al, 2018) combine research conducted in multiple continents (3.62%) and are therefore allocated to the Multiple column (see Table 12). Separated by subfolders however, an accentuated focus on types of ES per continent becomes visible: publications from research conducted in Asia, as well as Australia and Oceania, North America, and South America, present mainly facestimuli sets; the majority of publications of research conducted in Europe present wordstimuli.…”
Section: Country Of Researchmentioning
confidence: 99%