Motion picture impacts on destination images

Destination images, holistic images and personal normative beliefs: Predictors of intention to revisit a destination

“…In the area of marketing tourist destinations, image has been given various definitions. Most researchers agree that the image of a destination is a set of impressions, ideas, expectations and emotional thoughts an individual has of a specific place (Assaker, 2014;Baloglu & McCleary, 1999a;Beerli & Martin, 2004;Kim & Richardson, 2003).…”

“…Although conative destination image has been considered by many scholars as synonymous to intention (King et al, 2015;Pike & Ryan, 2004;Prayag, 2009;Woodside & Dubelaar, 2002), representing how and why knowledge and feelings of new or repeat visitors contribute to the selection of a specific destination for vacations (Pike & Ryan, 2004;, there is evidence that conative destination images and intentions are distinct constructs (Perugini & Bagozzi, 2004;Prestwich et al, 2008;White, 2014). Hence, destination image theory suggests that cognitive and affective images represent individuals' subjective associations or perceptions related to a destination's characteristics (Chen & Uysal, 2002;Gartner, 1993;Kim & Richardson, 2003) and conative image outlines the idealized and desired future situation the individual wants to develop for himself/herself (Dann, 1996). Similarly, Bagozzi (1992, p. 184) notes that, "A person who finds an act appealing may have no desire to perform it and either may intend not to do it or may form no intention one way or the other", stressing the role of what an image connotes for intention to act.…”

Film tourism – Evolution, progress and prospects

“…Few studies have explored the effects of popular culture on image formation (Kim and Richardson 2003), but as Berger (1972:7) argued, "seeing comes before words...…”

“…If Berger's analysis is applied to film tourism, then essentially, film-induced tourists are engaged in pursuit of making sense of their world, validating Game's (1991) argument that people make sense of visual material through physical engagement with places. Avid viewers search out exact locations, the process of which is facilitated by books and web sites (see Reeves 2003), or form mental images that might stimulate travel to a destination (Kim and Richardson 2003).…”

“…The first study of film tourism and destination image perception was undertaken by Kim and Richardson (2003). Using an experimental framework with a control group, this study found that people who had seen a film featuring Vienna were more interested in the city than those who had not seen the film, while the perceived destination image of the city was different between the two groups.…”