‘My Mom Got Influenced by Yours’: The persuasiveness of mom influencers in relation to mothers' food assessments and decisions

Work it baby! A survey study to investigate the role of underaged children and privacy management strategies within parent influencer content

“…Van den Abeele et al, 2023), relying on analyses of parent influencers' content (Jiménez-Iglesias et al, 2022) or investigating its impact on the perceptions of the followers (e.g. Ouvrein, 2022;Beuckels and De Jans, 2022).…”

Conhecimentos e percepções de pacientes oncológicos sobre suplementos nutricionais orais

“…De modo semelhante, o presente estudo identificou que, independente de fatores demográficos e clínicos, os dados encontrados sugerem que a maioria dos participantes entende que os SNO devem ser utilizados como complemento alimentar. Tal reconhecimento pode decorrer de inúmeros fatores, dentre os quais: a adequada orientação recebida por profissionais da saúde; interesse pessoal que os levou a pesquisar a respeito e influência de amigos e familiares e de meios mediáticos 17,18 .…”

Home cooking in the digital age: When observing food influencers on social media triggers the imitation of their practices

“…Their influence has thus been criticized for promoting over‐consumption (Dinh & Lee, 2022), encouraging feelings of envy and dissatisfaction (Chae, 2018; Lee et al, 2022), promoting thin beauty ideals (Tiggemann & Zaccardo, 2015), negatively affecting consumers' mental health (Valkenburg, 2022), and normalizing cosmetic procedures (Rodner et al, 2022). Food advertisements and, later, food influencers have also been criticized for negatively influencing food consumption by favoring unhealthy choices and snacking (Beuckels & De Jans, 2022; Coates et al, 2019; Mc Carthy et al, 2022; Smith et al, 2019). Research has suggested that unhealthy foods appear more often and receive more positive reactions on social media than alternative healthy content (Alruwaily et al, 2020; Beuckels & De Jans, 2022; Winzer et al, 2022).…”

“…Food advertisements and, later, food influencers have also been criticized for negatively influencing food consumption by favoring unhealthy choices and snacking (Beuckels & De Jans, 2022; Coates et al, 2019; Mc Carthy et al, 2022; Smith et al, 2019). Research has suggested that unhealthy foods appear more often and receive more positive reactions on social media than alternative healthy content (Alruwaily et al, 2020; Beuckels & De Jans, 2022; Winzer et al, 2022). However, we discovered that many of the aforementioned studies focused on children, who are neither the target audience of many influencers nor common social network users (e.g., Facebook and Instagram users should be older than 13 years to create a profile).…”

“…In addition, the “ordinary” nature of social media influencers helps in building trust, as followers perceive themselves as similar to influencers (Duffy & Kang, 2020). In this way, mothers follow “mum” influencers and rely on their opinions when making food choices for their children, for instance Beuckels and De Jans (2022). Social cognitive theory suggests that self‐efficacy can be gauged via social comparison with the model through homophily (Suls et al, 2002).…”