New directions for diffusion of innovations research: Dissemination, implementation, and positive deviance

Dearing, James W.; Singhal, Arvind

doi:10.1002/hbe2.216

Cited by 33 publications

(24 citation statements)

References 30 publications

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“…This study helped create, generate, and cascade a social network among three different Bedouin localities, thus creating ties between different communities in accordance with community-based participatory research. We chose to represent the social network disseminating these innovative practices from the inside out and from the bottom up, as is common in the PD approach [ 62 , 63 ]. The change process is led by internal change agents who present their peers with “social proof” that problems can be solved.…”

Section: Discussionmentioning

confidence: 99%

Creating safe spaces to prevent unintentional childhood injuries among the Bedouins in southern Israel: A hybrid model comprising positive deviance, community-based participatory research, and entertainment-education

et al. 2021

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Background Despite several intervention programs, the Bedouin population living in the Southern District of Israel has the highest mortality rate among children and adolescents from unintentional injuries. Our research questions asked: (1) How does increasing the involvement and participation of Bedouin community members influence the issue of unintentional injuries among children? (2) How does reframing of the technical issue of safety into security influence community involvement and cooperation? Objectives 1) To identify effective and efficacious positive deviance practices through community-based participatory research with adults, children, and professionals in the Bedouin community. 2) To create wider and deeper connections and cohesion between and among diverse Bedouin communities by seeding and sparking opportunities for social networking and cross-learning. Methods The study used a qualitative multi-method approach to generate a hybrid intervention model for reducing unintentional childhood injuries among the Bedouins. To frame the issue of unintentional injuries from the lived perspective of the Bedouins, we employed the Positive Deviance (PD) and Community Based Participatory Research (CBPR) approach. Drawing upon theatrical traditions, entertainment-education (EE), was employed as a way to narratively engage and persuade the Bedouins. Results Our research resulted in: (1) the emergence of several PD ideas and practices for preventing and avoiding children’s injuries; (2) the actual creation of a safe and secure playroom for children at a neighborhood mosque; and (3) the creation of cascading and cross-learning social networks between and among members of the Bedouin community spread across various locations. Conclusion This study helped in reframing the technical issue of accidents and safety into the notion of sacredness and security, enhanced the association between emotions and cognition by means of experiential and EE methods, and stimulated creative thinking and the emergence of new culturally and contextually relevant ideas and practices through the PD process. It demonstrated the synergistic power of using a hybrid model that combined the rigor and vigor of different health communication approaches to address a significant disparity in the burden of child accidents faced by the Bedouins. Our study generated solutions that emerged from, and directly benefitted, Bedouin children—those, who face overwhelming risk of injury and death from preventable accidents.

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Section: Discussionmentioning

confidence: 99%

Creating safe spaces to prevent unintentional childhood injuries among the Bedouins in southern Israel: A hybrid model comprising positive deviance, community-based participatory research, and entertainment-education

et al. 2021

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“…Also, there is a rising question about capacity absorption and innovation diffusion (Moore, 2005) once a value is co-created in a client company. Using the substantive theory from tis Innovation in the consulting industry pilot study as a starting point, future researchers might be able to advance the innovation diffusion theory (Dearing & Singhal, 2020) and the absorptive capacity theory by further investigating the role of consulting companies in innovation diffusion and absorption.…”

Section: Limitations and Future Research Directionsmentioning

confidence: 99%

Exploring the impact of the COVID-19 pandemic on approaches to innovation in the consulting industry: a grounded theory pilot study

Kamning

2021

INMR

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PurposeThere is a significant pressure on consulting businesses to produce innovative solutions and to assist their clients in producing innovative solutions for their organizational problems as well. In addition to that challenging need to innovate for survival and competition, as other contemporary firms, consultancies must face the global changes brought by the outbreak of the coronavirus infection since 2019. This qualitative pilot study aimed at exploring the impact of the coronavirus disease 2019 (COVID-19) pandemic on the approaches to innovation in the consulting industry.Design/methodology/approachTriggered from the literature gap on approaches to innovation in consultancies during the unprecedented COVID-19 pandemic, a grounded theory approach was used to generate a theoretical explanation of how the COVID-19 is affecting the strategies and approaches of businesses in harnessing innovation opportunities from the perspectives of four professionals from an information technology (IT) consultancy in the USA.FindingsThe findings of this pilot study showed that organizational leaders' increased responsiveness, a Job-To-Be-Done strategy, organizational support and team adaption are the keys to harvesting dynamic capabilities for better competition, even during global environmental changes.Practical implicationsThis implies that managers remain the main actors in a firm's efforts to harvest dynamic capabilities. Innovation strategists, business leaders and policymakers can confidently work together to implement novel and flexible work settings that integrate both social and economic advancements.Originality/valueTheoretical implications support the sustainable innovation strategy concepts and the Job-To-Be-Done theory. Finally, the substantive theory from this pilot study lays the ground for future research on approaches to innovation in the consulting industry.

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“…Difusi sebagai rangkaian Research, Development, dan Diff usion (R,D and D) merupakan salah satu model dari diseminasi-pemanfaatan (dissemination-utilization) dari inovasi (Havelock et al, 1971). Dalam paradigma baru penelitian difusi dan praktek (Dearing & Singhal, 2020) para ahli menempatkan tiga arah baru, yakni diseminasi, implementasi dan difusi. Ketiga konsep ini memiliki perbedaan-perbedaan positif.…”

Section: Pendahuluanunclassified

“…Difusi adalah proses mengkomunikasikan inovasi melalui saluran tertentu dari waktu ke waktu pada anggota-anggota dari sebuah sistem sosial (Rogers, 2010;Dearing & Singhal, 2020). Tujuan utama proses difusi adalah diadopsinya suatu inovasi oleh anggota sistem sosial tertentu.…”

Section: Pendahuluanunclassified

Difusi Model Perumusan Kebijakan Sekolah Ramah Anak Di Kawasan Pesisir Wisata

Hajaroh

Purwastuti

Rukiyati

2021

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Penelitian ini bertujuan untuk mengungkap hasil difusi model dan mengukur kriteria model sebagai inovasi. Penelitian ini adalah penelitian difusi, model perumusan kebijakan sekolah ramah anak di tingkat satuan pendidikan. Penelitian ini menggunakan mixed qualitrative-quantitative method. Partisipan penelitian ini 10 Sekolah Dasar, total 53 orang.Data dikumpulkan melalui wawancara, kuisioner, dokumen, dan diskusi terfokus. Teknik analisis data statistic deskriptif dan analisis kualitatif. Hasil penelitian menunjukkan bahwa model perumusan kebijakan sekolah ramah anak memenuhi kriteria bagus sebagai inonasi karena sesuai dengan lima kriteria inovasi yakni keunggulan relatif (relative advantage), kompatibilitas (compatibility),kerumitan (complexity), kemampuan diujicobakan (trialability), dan kemampuan diamati (observability). Hasil difusi juga menunjukkan bahwa sekolah mengadopsi model analisis perumusan kebijakan pendidikan sebagai inovasi. Model ini efektif untuk diterapkan di sekolah untuk menginterpretasi kebijakan dari tingkat makro dan meso ke dalam kebijakan mikro (satuan Pendidikan). Keefektifan tercapai karena adanya kolaborasi yang sinergis antara Tri Pusat Pendidikan (sekolah, masyarakat, dan keluarga) pada tahap intepretasi kebijakan dan program, serta pada tahap pengorganisian dan aplikasi kebijakan sekolah ramah anak.THE DIFFUSION OF CHILD-FRIENDLY SCHOOL POLICY FORMULATION MODELS AT THE EDUCATION UNIT LEVELThis study aimed to reveal the results of the diffusion models and measure the criteria of the models as an innovation. This study is diffusion research, a model for formulating child-friendly school policies at the education unit level. This study used a mixed qualitative-quantitative method. The participants of this study were 10 elementary schools, a total of 53 people. The data were collected through interviews, questionnaires, documents, and focused discussions. The data analysis techniques were descriptive statistics and qualitative analysis. The results show that the model for formulating child-friendly school policies met the good criteria as an innovation since it complied with five innovation criteria, namely relative advantage, compatibility, complexity, trialability, and observability. The results of the diffusion also show that schools adopt an analytical model of education policy as an innovation. This model is effective to be applied in schools to interpret policies from the macro and meso levels into micro policies (Education units). Effectiveness is achieved due to synergistic collaboration between the Three Education Centers (schools, communities, and families) at the policy and program interpretation stage, as well as at the stage of organizing and applying child-friendly school policies.

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New directions for diffusion of innovations research: Dissemination, implementation, and positive deviance

Cited by 33 publications

References 30 publications

Creating safe spaces to prevent unintentional childhood injuries among the Bedouins in southern Israel: A hybrid model comprising positive deviance, community-based participatory research, and entertainment-education

Creating safe spaces to prevent unintentional childhood injuries among the Bedouins in southern Israel: A hybrid model comprising positive deviance, community-based participatory research, and entertainment-education

Exploring the impact of the COVID-19 pandemic on approaches to innovation in the consulting industry: a grounded theory pilot study

Difusi Model Perumusan Kebijakan Sekolah Ramah Anak Di Kawasan Pesisir Wisata

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