Herein, highlights from the recent literature regarding functional dye-polymer conjugates obtained by ring opening metathesis polymerization (ROMP) are presented and the different approaches to incorporate dyes during the initiation, propagation, and termination step in ROMP are discussed. Applications in the field of chemical sensors, bioimaging, electroactive materials, self-assembly, photochromic and photoreactive materials are used to illustrate the versatility of ROMP as a technique to prepare complex functional materials. Graphical abstract