New Guidelines for the Use of PLS Path Modeling in Hospitality, Travel, and Tourism Research

Henseler, Jörg; Müller, Tobias; Schuberth, Florian

doi:10.1108/978-1-78756-699-620181002

Cited by 42 publications

(26 citation statements)

References 152 publications

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“…In accordance with the literature (Chin et al, 2003; Fassott, Henseler, & Coelho, 2016), PLS‐SEM is superior to covariance‐based SEM when a product indicator approach for modeling interactions is employed. Third, PLS‐PM has also become a popular statistical method in the field of tourism and hospitality research (Henseler, Müller, & Schuberth, 2018). A review of the use of PLS‐SEM in hospitality research suggested that this approach was particularly suitable for running complex structural relationships and moderation analyses (Ali, Rasoolimanesh, Sarstedt, Ringle, & Ryu, 2018).…”

Section: Analyses and Resultsmentioning

confidence: 99%

Linking stakeholder integration to sustainability performance in the hotel context

Shi

Tsai

2020

Journal of Tourism Research

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This study proposes a process model to probe the linkage between stakeholder integration (SI), corporate sustainability practices (CSPs), and sustainability performance and examines supplier and customer demands' effects on the linkage between CSPs and financial performance (FP) via environmental (EP) and social performances (SP). Data from 225 hotels near World Cultural Heritage Sites in East China were utilized for hypothesis testing. Partial least squares structural equation modeling analyzes the data. Following results are revealed: (a) SI favors CSPs, and CSPs favor EP, but SP hinders FP; (b) EP and SP support FP; and (c) supplier demand positively moderates CSPs' effect on SP, whereas customer demand positively moderates EPs' effects on FP.

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Section: Analyses and Resultsmentioning

confidence: 99%

Linking stakeholder integration to sustainability performance in the hotel context

Shi

Tsai

2020

Journal of Tourism Research

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“…In terms of data analysis, it is proposed a variancebased structural equation modelling (SEM), PLS, aiming to apply to the proposed casual confirmatory research model [27] and, this way, verifying the suggested hypothesis. This research follows a four-step design with the aim of analysing and understanding the PLS results [28].…”

Section: Methodsmentioning

confidence: 99%

Gastronomic satisfaction of the tourist: empirical study in the Creative City of Popayán, Colombia

et al. 2020

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Currently, gastronomy is a fundamental element for tourists to discover the culture and traditions of a destination. The transcendence granted to a culinary experience in a specific place can become a fundamental motivation for the visit and determine the level of satisfaction reached. In this research, the relationship between tourism and gastronomy is analysed in the city of Popayán, Colombia, a city that has received recognition from UNESCO as a Creative City of Gastronomy. To do this, we examine the influence of different dimensions of culinary motivation in the satisfaction with gastronomy that is experienced during the visit. In addition, we analyse the role of tourist attitude towards culinary experience in gastronomy satisfaction. The methodology used in this research is based on partial least squares structural equation modelling. The main results indicate that the importance of the culinary experience of the tourist in the choice of the destination mediates the effect that culinary motivations exercise on the satisfaction with the gastronomy.

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“…For the confirmatory analysis (reliability and validity) of the scale, we opted for the partial least squares path modelling (PLS-PM). The choice of PLS-PM also known as the PLS-SEM method (Ali et al, 2018;Henseler et al, 2018;Sarstedt et al, 2020) was justified by the reflexive nature of our constructs and the fact that our measurement model was still in development.…”

Section: Measurement Scale In the Context Of Hospitalitymentioning

confidence: 99%

Perceived unfairness of revenue management pricing: developing a measurement scale in the context of hospitality

Meatchi

Camus

Lecointre-Erickson

2021

IJCHM

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Purpose This paper aims to offer a multi-dimensional scale for measuring the concept of perceived unfairness of revenue management pricing (RMP) in the context of hospitality. Design/methodology/approach To develop a measurement scale for the perceived unfairness of RMP, the authors conducted a qualitative study using the critical incident technique to identify the key components of our measurement tool. They then collected two samples of quantitative data enabling them to have compelling evidence of the scale’s reliability and validity. Findings This research identified three dimensions of perceived unfairness of RMP in the context of hospitality: perceived normative deviation, perceived opacity and negative effects. The new scale proposed here is an alternative measurement instrument that could be useful for detecting and correcting some negative aspects of RMP. Practical implications This measurement scale will help hotel managers to detect potential feelings of unfairness in relation to the RMP policies. It might also be used within the framework of market analyses and pricing strategy plans. Finally, the results of this research show that transparency, fairness and ethics based pricing could help hotel managers increase their revenue-per-available-room during and post COVID-19 pandemic. Originality/value This research develops a complete measurement scale for perceived unfairness of RMP, including cognitive and affective dimensions. The richness of this scale will help hospitality companies effectively identify the indicators that denote perceived unfairness of RMP, making them better equipped to handle customer dissatisfaction.

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New Guidelines for the Use of PLS Path Modeling in Hospitality, Travel, and Tourism Research

Cited by 42 publications

References 152 publications

Linking stakeholder integration to sustainability performance in the hotel context

Linking stakeholder integration to sustainability performance in the hotel context

Gastronomic satisfaction of the tourist: empirical study in the Creative City of Popayán, Colombia

Perceived unfairness of revenue management pricing: developing a measurement scale in the context of hospitality

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