2016
DOI: 10.1177/1464884916671157
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News about newspaper advertisers: To what extent can corporate advertising budgets predict editorial uptake and coverage of corporate press releases?

Abstract: News value theory aims to predict a story's chance of being selected for publication based on news factors and ascribed news values. News values can also predict the coverage of corporate press releases. For news decisions, a newspaper's revenue model may force editors to consider whether the source of a press release is an advertising client, despite the 'separation of church and state'. In addition, for business journalism, corporate press releases have become an increasingly important news source. This stud… Show more

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Cited by 10 publications
(2 citation statements)
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References 45 publications
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“…For relieving the potential influence of negative word-of-mouth, PR practitioners should be careful while framing the crisis case in press releases, in which episodic frames can trigger a higher influence of violating social missions on negative emotions. More importantly, because journalists regard press releases as a crucial source for crafting a news story (Lischka et al, 2017; Tenenboim-Weinblatt and Baden, 2018), an inappropriate frame may exacerbate the reputational threat to the enterprise.…”
Section: Discussionmentioning
confidence: 99%
“…For relieving the potential influence of negative word-of-mouth, PR practitioners should be careful while framing the crisis case in press releases, in which episodic frames can trigger a higher influence of violating social missions on negative emotions. More importantly, because journalists regard press releases as a crucial source for crafting a news story (Lischka et al, 2017; Tenenboim-Weinblatt and Baden, 2018), an inappropriate frame may exacerbate the reputational threat to the enterprise.…”
Section: Discussionmentioning
confidence: 99%
“…Historically, many media outlets have been weighed down by their dependence on the most influential actors in the economic and labor spheres. Journalism faces enormous commercial challenges (Picard, 2014), as it is affected by the work of pressure groups, by marketing and advertisers (Lischka et al, 2017), by clickbait strategies (Kuiken et al, 2017;Bazaco et al, 2019) and by different personalized persuasion initiatives. From a working perspective, the practice of journalism has always been accompanied by precarious job conditions (Salamon, 2016).…”
Section: Threats and Challengesmentioning
confidence: 99%