“…Unlike submodular minimization [44,26], submodular function maximization is NP-hard as it generalizes many NP-hard problems, like Max-Cut [19,14] and maximum facility location [9,10,2]. Other than generalizing combinatorial optimization problems like Max Cut [19], Max Directed Cut [4,22], hypergraph cut problems, maximum facility location [2,9,10], and certain restricted satisfiability problems [25,14], maximizing non-monotone submodular functions have applications in a variety of problems, e.g, computing the core value of supermodular games [46], and optimal marketing for revenue maximization over social networks [23]. As an example, we describe one important application in the statistical design of experiments.…”