On the Forgetting of Corporate Irresponsibility

Mena, Sébastien; Rintamäki, Jukka; Fleming, Peter; Spicer, André

doi:10.5465/amr.2014.0208

Cited by 141 publications

(206 citation statements)

References 136 publications

(218 reference statements)

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“…James et al, 2011). Here our findings also run counter to prior studies suggesting that firms are able to erase memories of their transgressions in the mid to long term (Mena et al, 2016). Instead, we found that a transgression can pass into collective memory and make a community permanently hostile towards the marketer.…”

Section: Discussioncontrasting

confidence: 99%

“…I STILL don't trust Bioware after the ending to [ME3] and the babyrage that followed from their staff members. (Adam, KitGuru Blog, February 2016) Whereas organizational transgressions often rouse initial attention but are eventually forgotten (Mena et al, 2016), the memory of Bioware's perceived transgression has remained alive for years. At the extreme, community members hijack official marketer commemorations.…”

Section: Remembrance: Passing the Transgression Into Collective Memorymentioning

confidence: 99%

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Brand community coping

Weijo

Bean

Rintamäki

2019

Journal of Business Research

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The successful alignment of co-creative practices between brand communities and marketers promises many benefits, including stronger consumer brand relationships. Yet recent research has identified the inherent difficulty of creating or maintaining such an alignment. This study builds on these cautionary tales to show how marketer-initiated brand transgressions impact communal brand relationships built on extensive histories of successful co-creation. Building theory through netnographic inquiry of the drama surrounding a poorly managed brand transgression in a video game brand community and a counterexample of positive marketer action, this study introduces a theoretical model of brand community coping and its four stages of instigation, distillation, mobilization, and remembrance. Overall, the study provides new insights on brand transgressions, consumer coping, brand relationships, and co-creation.

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Section: Discussioncontrasting

confidence: 99%

Section: Remembrance: Passing the Transgression Into Collective Memorymentioning

confidence: 99%

Brand community coping

Weijo

Bean

Rintamäki

2019

Journal of Business Research

Self Cite

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“…For example, if a highly profitable and highly polluting company becomes the target of environmental activists, consumer confidence in the company will sink. If this company ultimately files for bankruptcy, investors may infer from this anomaly either that there is a positive CSP-CFP link or, perhaps, that NGOs have become so powerful that companies should become more proficient in covering up the pollution they create (Mena, Rintamäki, Fleming, & Spicer, 2016). We argue that, in this context, sensegiving activities are likely to convince at least some investors that there is a positive link between CSP and CFP.…”

Section: /53mentioning

confidence: 88%

When Do Theories Become Self-Fulfilling? Exploring the Boundary Conditions of Performativity

Marti

Gond

2018

AMR

132

146

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Management researchers increasingly realize that some theories do not merely describe, but also shape social reality; a phenomenon known as "performativity." However, when theories become performative or even self-fulfilling is still poorly understood. Taking this gap in current research as our starting point, we develop a process model to show that new theories will only become self-fulfilling (1) if they motivate experimentation, (2) if experimentation produces anomalies, and (3) if these anomalies lead to a practice shift. On that basis, we identify six boundary conditions that determine whether theories will come to shape social reality. To illustrate our argument, we explore the conditions under which theories that postulate a positive link between corporate social performance and corporate financial performance may become self-fulfilling. KEYWORDS:Anomalies, boundary conditions, corporate social performance (CSP), experimentation, performativity, socially responsible investing (SRI) 3/53In the course of the last decade, management scholars and other researchers in the social sciences increasingly realized that some theories do not merely describe, but also shape the patterns of social interaction that constitute social reality (Callon, 1998;. They dubbed this phenomenon "performativity." The most "intriguing" cases of performativity arise when theories become self-fulfilling; that is, when using theories increases the "conformity" between theories and social reality (MacKenzie, 2006: 18-19). A well-known example thereof is the Black-Scholes theory, where using that theory pushed option prices toward the prices that the theory predicted (MacKenzie & Millo, 2003). In such cases, theories can become self-fulfilling by reshaping the language, social norms, and institutional designs of traders, managers, policy-makers, or other actors (Ferraro, Pfeffer, & Sutton, 2005a).Further studies in this tradition examined, for example, how rational choice theory makes decision-making within organizations more rational (Cabantous & Gond, 2011) or how mainstream financial theories reinforce the currently widespread technocratic approach to financial regulation (Marti & Scherer, 2016).Most studies on performativity to date focus on theories that have successfully transformed social reality. However, because of this "success bias," the literature lacks a clear understanding of the conditions that determine whether theories become performative or not. This lack of understanding becomes particularly apparent where the "strongest" forms of performativity (MacKenzie, 2006: 19) are concerned; that is, when theories become self-fulfilling (Healy, 2015: 176). Current research thereby neglects the insight of Felin and Foss (2009b) that social reality is not invariably malleable. Keeping in mind these shortcomings of previous research on performativity, we set out to explore how boundary conditions determine whether a theory will become self-fulfilling or not. 4/53To analyze these boundary conditions, we start by developin...

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“…Our interest is to include a generic understanding of business responsibilities to society that encompasses business activities that respond to social expectations and have an effect on the public good in the social, political, environmental, and economic environment of the firm. In applying such a broad perspective, we explicitly also include impacts of a detrimental or harmful nature on those environments-which rarely and only recently have entered the debate in mainstream CSR (e.g., Mena et al 2016).…”

Section: Csr and The Public Good In A Business Group Contextmentioning

confidence: 99%

Business Groups and Corporate Responsibility for the Public Good

2018

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This paper analyzes the relationship between Business Groups as a distinct way of organizing economic activities and their relation to the public good. We first analyze the phenomenon of Business Groups and discuss some of their core features. Subsequently, the paper moves to analyzing the existing literature on Business Groups and corporate social responsibility (CSR) as the most common label for the topic of this Special Issue. Subsequently, specific peculiarities of Business Groups in the context of CSR and their contribution to the public good are fleshed out. Based on this analysis, the paper delineates some implications for the field of CSR and the wider debate on the nature of the firm. We close with some perspectives for future research.

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On the Forgetting of Corporate Irresponsibility

Cited by 141 publications

References 136 publications

Brand community coping

Brand community coping

When Do Theories Become Self-Fulfilling? Exploring the Boundary Conditions of Performativity

Business Groups and Corporate Responsibility for the Public Good

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