Entropy is a fundamental thermodynamic quantity that is a measure of the accessible microstates available to a system 1 , with the stability of a system determined by the magnitude of the total entropy of the system. This is valid across truly mind boggling length scales -from nanoparticles to galaxies 2,3 . However, quantitative measurements of entropy change using calorimetry are predominantly macroscopic, with direct atomic scale measurements being exceedingly rare 4 . Here for the first time, we experimentally quantify the intrinsic polar configurational entropy (in meV/K) using sub-ångström resolution aberration corrected scanning transmission electron microscopy. This is performed in a single crystal of the prototypical ferroelectric LiNbO 3 through the quantification of the niobium and oxygen atom column deviations from their paraelectric positions. Combined with first principles theory plus mean field effective Hamiltonian methods, we demonstrate that the intrinsic entropic contribution dominates the experimentally measured entropy. Significant excursions of the polarization away from its symmetry constrained direction is seen in single domain regions which increases in the proximity of domain walls, stabilized by an increase in the magnitude of the polar entropy. This study presents a powerful tool to quantify absolute entropy on the atomic scale and demonstrates its dominant role in local symmetry breaking at finite temperatures in classic, nominally Ising ferroelectrics.