“…A similar point is made by Zygmunt Bauman who, in his consideration of the new modes of 'liquid surveillance' -digital and biometric technologies -argues that the tendency of power in contemporary societies has shifted from the governors to the governed, who no longer need to be coerced or mastered by some top-down force because they voluntarily give up their desire for freedom and freely participate in their own domination (Bauman and Lyon, 2013: 52-3). Foucault might consider this a kind of digital pastorate, a new way of governing people through their own freedom (see Cooper, 2020). In an age when we willingly consent, in the name of convenience, to myriad forms of digital surveillance, biometrics, and the RFID microchipping of products, credit cards, clothes and even of our own bodies (see Hayles, 2009;Metz, 2018), it would appear that the notion of voluntary servitude has lost none of its currency.…”