Pengaruh Faktor Eksternal Dan Internal Terhadap Kinerja Umkm Di Kota Pasuruan

Fibriyani, Vita; Mufidah, Eva

doi:10.30736/jpensi.v3i3.190

Cited by 16 publications

(17 citation statements)

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“…Penelitian (Ardiana, Brahmayanti, & Subaedi, 2010) menyatakan kualitas sumber daya manusia diperlukan terutama dibidang kompetensi sumber daya manusia seperti knowledge, skill, dan ability dalam berwirausaha. (Fibriyani & Mufidah, 2018) dalam penelitiannya menemukan bahwa kompetensi sumber daya manusia berpengaruh positif pada kinerja UMKM. Semakin baik kompetensi sumber daya manusia maka semakin meningkat pula kinerja UMKM tersebut.…”

Section: Pendahuluanunclassified

“…Hal ini dikarenakan sebuah unit usaha ditentukan oleh bagaimana individuindividu yang terlibat didalamnya mengelola usaha tersebut (Wahyudiati & Isroah, 2018). Pada Penelitian (Ardiana et al, 2010;Fibriyani & Mufidah, 2018) menemukan bahwa kompetensi sumber daya manusia berpengaruh positif pada kinerja UMKM. Semakin baik kompetensi sumber daya manusia maka semakin meningkat pula kinerja UMKM tersebut.…”

Section: Hipotesis Penelitianunclassified

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Pengelolaan Keuangan, Kompetensi Sumber Daya Manusia Dan Strategi Pemasaran Dalam Mengukur Kinerja Usaha Mikro Kecil Menengah (Umkm)

Suindari

Juniariani

2020

KRISNA: Kumpulan Riset Akuntansi

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Abstract To produce good performance, UMKM entrepreneurs must know how to manage their business finances. UMKM with good performance will have high competitiveness. To realize this, quality human resources are needed. In addition, in order to be able to develop SMEs, they are required to be creative and innovative in developing effective marketing strategies in order to produce good business performance. A UMKM will be difficult to develop if its business actors do not know how to market an effective product. This research aims to explore the effects of financial management, human resource competencies and marketing strategies on UMKM performance. This research uses 99 samples, namely the trade sector UMKMs that are included in the Denpasar Cooperative SMEs. Determination of the sample using the Slovin formula and the sampling technique used is simple random sampling. Data collection techniques were carried out by distributing questionnaires to the survey method. To answer the research hypothesis using analytical tools, namely multiple linear regression. The results showed that financial management, human resource competencies and marketing strategies had a positive effect on MSME performance. Keywords: Financial management, human resources competence, marketing strategies, UMKM performance Abstrak Untuk menghasilkan kinerja yang baik pelaku UMKM harus tahu bagaimana cara mengelola keuangan usahanya. UMKM dengan kinerja yang baik akan memiliki daya saing yang tinggi. Untuk mewujudkan hal itu dibutuhkan sumber daya manusia yang berkualitas. Selain itu, agar mampu berkembang pelaku UMKM dituntut untuk kreatif dan inovatif dalam menyusun strategi pemasaran yang efektif agar menghasilkan kinerja usaha yang bagus. Sebuah UMKM akan sulit berkembang jika pelaku usahanya tidak mengetahui bagaimana cara memasarkan suatu produk yang efektif. Penelitian ini bertujuan untuk menggali pengaruh pengelolaan keuangan, kompetensi sumber daya manusia dan strategi pemasaran pada kinerja UMKM. Penelitian ini menggunakan 99 sampel yaitu UMKM sektor perdagangan yang termasuk dalam UMKM binaan Koperasi Kota Denpasar. Penentuan sampel menggunakan rumus slovin dan teknik sampling yang digunakan adalah simple random sampling. Teknik pengumpulan data dilakukan dengan penyebaran kuesioner dengan metode survei. Untuk menjawab hipotesis penelitian menggunakan alat analisis yaitu regresi linear berganda. Hasil penelitian menunjukkan bahwa pengelolaan keuangan, kompetensi sumber daya manusia dan strategi pemasaran berpengaruh positif pada kinerja UMKM. Kata Kunci: Pengelolaan keuangan, kompetensi sumber daya manusia, strategi pemasaran, kinerja UMKM

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Section: Pendahuluanunclassified

Section: Hipotesis Penelitianunclassified

Pengelolaan Keuangan, Kompetensi Sumber Daya Manusia Dan Strategi Pemasaran Dalam Mengukur Kinerja Usaha Mikro Kecil Menengah (Umkm)

Suindari

Juniariani

2020

KRISNA: Kumpulan Riset Akuntansi

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“…Internal factors is a base for building the goals and strategies in creating the power and overcoming the weakness of an organization (David, 2009). Internal factors represent the human resources field, production, marketing and product development that gives an overview about the company condition (Fibriyani and Mufidah, 2018). Internal factor dimensions are: (1) a human resources aspect; (2) a financial aspect; (3) a technical and operational aspect; (4) a market and a marketing aspect (Sandra and Purwanto, 2015).…”

Section: Internal Factorsmentioning

confidence: 99%

The Role of Internal and External Factors that Influence to Business Development on Entrepreneurs of Local Superior Products in Malang Regency

Karnawati

2022

IC-EBGC

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The existence of small business enterprises has a strategic role in the national economy, especially for small business based on local superior products that can contribute to increasing income and growing economic activity in the region. This study aims to determine the influence of internal and external factors toward business development on small business in Malang. This research uses a survey approach, where the primary quantitative data through questionnaire was taken directly from 30 sample respondents of small business. This study also uses multiple linear regression analysis method supported by instrument testing, classic assumption testing, and individual hypothesis testing. The results show that internal factors which include enterprise capital, quality of human resources, technology and equipment, marketing strategy, production system and financial management have significant effect to the business development. The external factors which include licensing, the policy of empowerment and loan submission procedures have significant effect to the business development. Keywords: Internal factors; External factors; Business Development; Small Enterprise.

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“…(Wahyudiati and Isroah, 2018), stated in their research that the competence of human resources is a factor that affects the performance of MSMEs, where human resources are the main capital to make MSMEs more professional. Human resource competence has a positive effect on the performance of MSMEs, the better the competence of human resources, the higher the performance of the MSMEs (Fibriyani and Mufidah, 2018).…”

Section: Theoritical Reviewmentioning

confidence: 99%

Performance Improvement Of Food Cluster Small Medium Enterprises (SMEs) In Magelang City

Rahardjo

Ikhwan²,

Ratnawati³

et al. 2022

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During the pandemic, the turnover of the food cluster UKM, which is the mainstay of the Magelang City economy, has decreased. This study aims to describe the problems and performance of SMEs and determine the model for improving the performance of SMEs. This study uses qualitative research using The House Model. The research sample consisted of 17 UKM owners and 53 UKM employees. This research was conducted in three stages. The first stage is to identify the main problems faced by food cluster SMEs by using the fishbone chart. The second stage is to analyze the Importance-Performance aspect. The third stage is to design a model for improving SME performance with The House Model. The results of the study show that the main problem for SMEs is the low performance of SMEs in the food cluster. This low performance comes from 14 aspects originating from machines, methods, people, environment, and materials. The roof of the Pilot House is the vision of SMEs to become SMEs that are sustainable and competitive at the national level in five years.

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Pengaruh Faktor Eksternal Dan Internal Terhadap Kinerja Umkm Di Kota Pasuruan

Cited by 16 publications

References 0 publications

Pengelolaan Keuangan, Kompetensi Sumber Daya Manusia Dan Strategi Pemasaran Dalam Mengukur Kinerja Usaha Mikro Kecil Menengah (Umkm)

Pengelolaan Keuangan, Kompetensi Sumber Daya Manusia Dan Strategi Pemasaran Dalam Mengukur Kinerja Usaha Mikro Kecil Menengah (Umkm)

The Role of Internal and External Factors that Influence to Business Development on Entrepreneurs of Local Superior Products in Malang Regency

Performance Improvement Of Food Cluster Small Medium Enterprises (SMEs) In Magelang City

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