2020
DOI: 10.53812/jmb.v9i2.16
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Pengaruh Insentif Finansial dan Insentif Non Finansial Terhadap Motivasi Kerja Karyawan pada CV. Sinar Telekom Kabupaten Lahat

Abstract: The Effect of Product Quality and Price on Purchase Intention for Selancar Rice (Case Study on Housewives in Kota Baru Jalan Kapten Satar RT. 10 RW. 03 Lahat). This research was conducted on housewives located at Jalan Kapten Satar RT 10 RW 03 No. 25 Kelurahan Kota Baru, Lahat District. The research objective was to see the effect of the product and price on buying interest in surfing rice. The regression equation Y = 10.588 + 0.453 X1 + 0.339 X2 + e. Based on statistical data analysis, the indicators in this … Show more

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