2020
DOI: 10.31846/jae.v8i2.312
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Pengaruh Kepercayaan, Kemudahan, Dan Kualitas Informasi Pada Website WWW.LAROSLAPTOP.COM Terhadap Keputusan Pembelian Online

Abstract: Belanja online di kota Malang mengalami perkembangan yang sangat pesat, halini digunakan oleh para pengusaha untuk menjual barang dagangan mereka melalui internet. Beberapa pengusaha menggunakan penggunaan situs web untuk memasarkan barang dagangan mereka secara online. Penjualan melalui situs web akan berhasil jika konsumen memiliki tingkat kepercayaan yang tinggi terhadap situs web, dan konsumen mendapatkan kemudahan dan kualitas informasi yang dibutuhkan saat berbelanja online di situs web belanja online ya… Show more

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Cited by 3 publications
(2 citation statements)
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“…According toSandora (2020) says that convenience partially has an influence on purchasing decisions. In contrast to research conducted byPradwita, et al (2020) explained that partial convenience does not have a significant effect on purchasing decisions. There is a gap in the research of the two researchers, so the researcher is interested in further research on the effect of price on purchasing decisions.…”
contrasting
confidence: 79%
“…According toSandora (2020) says that convenience partially has an influence on purchasing decisions. In contrast to research conducted byPradwita, et al (2020) explained that partial convenience does not have a significant effect on purchasing decisions. There is a gap in the research of the two researchers, so the researcher is interested in further research on the effect of price on purchasing decisions.…”
contrasting
confidence: 79%
“…Namun hasil penelitian ini didukung penelitian oleh Burhan et al, (2023); Pradwita et al, (2020);Purnamasari et., al (2021); Oyagi & Darma (2021) menemukan bahwa semakin tinggi kemudahan penggunaan yang dirasakan, maka akan menurunkan perilaku konsumtif. Hasil ini mengindikasikan adanya kemudahan pengggunaan Shopee Paylater tidak mempengaruhi tingkat perilaku konsumtif generasi muda.…”
Section: Pengaruh Kemudahan Penggunaan Terhadap Perilaku Konsumtifunclassified