2015
DOI: 10.1080/08974438.2014.897667
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Perceptions of “Organic” Food: A View Through Brand Theory

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Cited by 11 publications
(2 citation statements)
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“…According to the vast amount of literature already published, some of which is reported in this chapter, organic food is free of chemical residues, contain fewer nitrates and more antioxidants. In respect of product quality, surveys in the last 10 years [118,119,120,121,122,123] indicate that consumers consider organic foods to be more beneficial for human health than their conventional counterparts, even if those studies often assume a lack of knowledge on behalf of the consumers of the aims and production practices of organic farming. Moreover, consumers often buy organic foods based on an emotional view, such as a desire to preserve traditional products and processes [124].…”
Section: Consumers' Sensory Expectations and Preferences Related To Vmentioning
confidence: 99%
“…According to the vast amount of literature already published, some of which is reported in this chapter, organic food is free of chemical residues, contain fewer nitrates and more antioxidants. In respect of product quality, surveys in the last 10 years [118,119,120,121,122,123] indicate that consumers consider organic foods to be more beneficial for human health than their conventional counterparts, even if those studies often assume a lack of knowledge on behalf of the consumers of the aims and production practices of organic farming. Moreover, consumers often buy organic foods based on an emotional view, such as a desire to preserve traditional products and processes [124].…”
Section: Consumers' Sensory Expectations and Preferences Related To Vmentioning
confidence: 99%
“…One example of this trend towards more sustainable consumption patterns is the enduring growth of the market for organic food (BÖLW, 2014;Stanton & Guion, 2015). The food sector example gives two lessons.…”
mentioning
confidence: 99%