2012
DOI: 10.1016/j.appet.2011.11.004
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Perceptions of the food marketing environment among African American teen girls and adults

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Cited by 31 publications
(20 citation statements)
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“…We used quantitative and qualitative approaches to determine students' understanding and use of the NFP and the meaning of the word "calorie," their reported use of the NFP label in making food choices, and their perceptions of and responses to the CC label. Our findings are consistent with those of others (Bibeau et al, 2012) in suggesting that the NFP alone does not provide effective education to influence consumer choices, particularly for African-American adolescents. Consistent with previous research with adolescents (Fahlman, McCaughtry, Martin, & Bo, 2010), our study participants demonstrated low knowledge about the meaning of "calorie" and incorrect interpretation of NFP information, even after focus group discussions about the concepts of energy balance and participation in food labeling and design activities.…”
Section: Discussionsupporting
confidence: 95%
“…We used quantitative and qualitative approaches to determine students' understanding and use of the NFP and the meaning of the word "calorie," their reported use of the NFP label in making food choices, and their perceptions of and responses to the CC label. Our findings are consistent with those of others (Bibeau et al, 2012) in suggesting that the NFP alone does not provide effective education to influence consumer choices, particularly for African-American adolescents. Consistent with previous research with adolescents (Fahlman, McCaughtry, Martin, & Bo, 2010), our study participants demonstrated low knowledge about the meaning of "calorie" and incorrect interpretation of NFP information, even after focus group discussions about the concepts of energy balance and participation in food labeling and design activities.…”
Section: Discussionsupporting
confidence: 95%
“…Like previous research (38,39,51) , our findings also suggest that caregivers are aware of the influence of cost (price), food access (place) and advertisement (promotion) on children’s food choices. While much of what was suggested as influencing intake could apply to youth regardless of race/ethnicity, caregivers appeared keenly aware of known targeted marketing techniques including the use of African-American actors in commercials, ethnic music and music artists, and ad placement during highly viewed shows by the target audience.…”
Section: Discussionsupporting
confidence: 87%
“…However, there have been no studies on racial/ethnic-or income-specific food wastage to date (25,26). Meanwhile, studies on food marketing toward children suggest that the food industry may be marketing certain NB products more heavily toward NHB and lower-income areas (27)(28)(29)(30) or marketing nutritionally poor food products toward Spanishspeaking children (31), affecting their food culture (32). This might encourage brand loyalty and could explain the slower decline among NHB, Hispanic, and lowest-income households over time for HWCF and other NB foods.…”
Section: Discussionmentioning
confidence: 99%