2015
DOI: 10.1108/meq-01-2015-0001
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Permaculture approach: linking ecological sustainability to businesses strategies

Abstract: Purpose – The purpose of this paper is to discuss the concept of ecological sustainability is attracting attention of global business community as neoclassical approach continues to fail in delivery. There is now an emerging need to explore new approaches towards balancing ecological and economic returns. The paper extends the philosophy of Permaculture into business domain and explores its compatibility to be integrated with strategic management perspectives. … Show more

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Cited by 13 publications
(14 citation statements)
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References 18 publications
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“…Consumers' views toward environmental sustainability might influence their valuation of remanufactured automobile parts if such issues are personally important to them. Indeed, research indicates that consumers tend to value remanufactured products less than comparable new products until they are informed about the respective environmental impacts of each (Michaud and Llerena, 2011;Akhtar et al, 2015). If consumers are not aware of the degree to which products are compatible with their own values, they cannot make an informed valuation of the products.…”
Section: Introductionmentioning
confidence: 99%
“…Consumers' views toward environmental sustainability might influence their valuation of remanufactured automobile parts if such issues are personally important to them. Indeed, research indicates that consumers tend to value remanufactured products less than comparable new products until they are informed about the respective environmental impacts of each (Michaud and Llerena, 2011;Akhtar et al, 2015). If consumers are not aware of the degree to which products are compatible with their own values, they cannot make an informed valuation of the products.…”
Section: Introductionmentioning
confidence: 99%
“…Pretty et al (2011) suggested the new agricultural system can foster new social infrastructure and cultural relations to emerge new businesses that will drive local economic growth and ultimately improve rural communities' wellbeing. Now, there is an emerging need to explore new approaches in the direction of balancing ecological and economic returns, which has attracted the attention of the global business community because the integration of permaculture philosophy in business strategy has the potential to achieve sustainability (Akhtar et al, 2015). (Vella, 2010).…”
Section: Literature Reviewmentioning
confidence: 99%
“…Stephens (2013) suggested that incorporating the environment within one's action is a guide to move on because one foresees a larger scale of destruction on the ecosystem in the future. Permaculture helps control the de�icient conventional methods, which are unsustainable in business management by its ethical codes, enhancing effective and ef�icient environmental, social management, and sustained economic success (Akhtar et al, 2015). Moreover, permaculture is a system designed to provide an integrated sustainability management approach that incorporates ecological/environmental, economic, and social aspects.…”
Section: Literature Reviewmentioning
confidence: 99%
“…Small business leaders and managers need to sustain their businesses by implementing sustainability models within their firms (Biedenbach & Manzhynski, 2016). Akhtar, Lodhi, and Khan (2015) suggested that sustainable entrepreneurs should work collaboratively towards a distinct goal of profiting ecologically to generate future wealth. Darcy, Hill, McCabe, and McGovern (2014) opined that business leaders should integrate the unique characteristics of small businesses to existing sustainability models within their scale of operation to be capable of continuing to sustain their businesses over the long-term.…”
Section: Sustainability Development Theorymentioning
confidence: 99%