Personalized Gaming for Motivating Social and Behavioral Science Participation

Abstract

Game-like environments are increasingly used for conducting research due to the affordances that such environments offer. However, the problem remains that such environments treat their users equally. In order to address this, personalization is necessary. In this paper we discuss the need to personalize gamified research environments to motivate participation by illustrating a playful platform called Mad Science, which is being developed to allow users to create social and behavioral studies. This discussion is both informed by the platform's affordances and use thus far as well as existing theories on player motivation, and contributes to theory-informed approaches to (gamified) personalization technologies.

Creative Designing Of Personalized Game Model In Modern Media Education

“…According to D. Dewey they should be distinguished. Whereas problem learning derives from a personalized query and is limited to an abstract solution to the problem (Harteveld & Sutherland, 2017;Shabihi, Taghiyareh & Abdoli, 2017), project-based learning is production-oriented and requires the application of theoretical and practical strategies to solve the problem.…”

Gamifying psychological testing : insights from gamifying the TAT

“…As we discussed earlier, in both the post-paper questionnaire and the post-game questionnaire, participants ranked to what extent they enjoyed each experiment from a great deal (1) to none at all (5). We found no significant result between the means of enjoyment in the two settings by including all the participants.…”

“…Recruiting a huge range of participants covering all the demographics is challenging and only a small group of people might be intrinsically motivated to participate in a research. Thus, for those who do not find participation in a research intrinsically motivating, there would be a need for an additional or a segregated element to keep them engaged [1]. Embedding a psychological test in a gamified environment might provide incentive while at the same time reduce the cost of deployment by making it available for a wider majority of subjects [2].…”

“…Engagement in a game environment not only collects the subject's information in a natural setting but also can encourage players to be involved in a task that requires a significant amount of time. Because games can be played anywhere and anytime, it extends the possibility of getting information from a broad range of demographics [1]. Thus, game-like environments can involve participants in authentic situations, gain behavioral data without grabbing participants' conscious attention and attract a large range demographics in a sustained period of time [1].…”

“…Game-like environments are becoming increasingly popular in research and have an enormous capacity for advancing social and behavioral sciences [1]. Games can supply an engaging environment for research purposes, education, health, to name a few, and their potential has been the subject of extensive research.…”