“…Whereas Rumelt highlighted the predominance of random variations at the macro level, Mintzberg makes the point that luck had to be an important part of the explanation at the micro level (for Honda). Both accounts join a steady line of scholarly contributions in the management literature that explicitly referencing luck as an explanation for performance differences (Alchian, 1950;Aldrich, 1979;Arthur, 1989;Barney, 1986;Cyert & March, 1963;Denrell, 2004;Denrell, Fang, & Liu, 2015;Hannan & Freeman, 1989;Levinthal, 1991;Lippman & Rumelt, 1982;Nelson & Winter, 1982;Porter, 1991;Starbuck, 1994). Yet such references remain the exception rather than the rule: a review of the use of luck in six leading management journals (Academy of Management Journal, Academy of Management Review, Administrative Science Quarterly, Management Science, Organization Science, and Strategic Management Journal) suggests that only 2 percent of articles included the word 'luck' in the main text, abstract or title (see Table 1).…”