2014
DOI: 10.1080/08961530.2014.893150
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Perspectives and Dimensions of Consumer Innovativeness: A Literature Review and Future Agenda

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Cited by 72 publications
(56 citation statements)
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References 118 publications
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“…Although different researchers have extensively examined the relationship between innovativeness and adoption behaviour since 1971 (Kaushik & Rahman, 2014), SST adoption in the offline hospitality context is a relatively new phenomenon. In future, researchers can apply distinct adoption models across numerous SSHTs and analyse the applicability of these models by considering the users and non-users of these technologies.…”
Section: Limitations and Future Research Directionsmentioning
confidence: 99%
See 1 more Smart Citation
“…Although different researchers have extensively examined the relationship between innovativeness and adoption behaviour since 1971 (Kaushik & Rahman, 2014), SST adoption in the offline hospitality context is a relatively new phenomenon. In future, researchers can apply distinct adoption models across numerous SSHTs and analyse the applicability of these models by considering the users and non-users of these technologies.…”
Section: Limitations and Future Research Directionsmentioning
confidence: 99%
“…The attitude construct is measured through adoption of different innovation characteristics such as usefulness, ease of use, relative advantages, and complexity (Arts, Frambach, & Bijmolt, 2011) along with adopters' characteristics that include their age, income, education, involvement, opinion leadership etc. (Kaushik & Rahman, 2014). Majority of these studies have focused on innovation adoption in the online context (Kaushik & Rahman, 2015b,c).…”
Section: Introductionmentioning
confidence: 98%
“…Different perspectives outlined are: management perspective Ramaswamy 2000, 2004;Etgar 2008: Nambisan andBaron 2008;Payne et al 2008), marketing perspective (Prahalad and Ramaswamy 2004;Payne et al 2008;Cova and Dalli 2009;Gummesson, 2004;Grönroos and Ravald, 2011), service logic and service dominant logic (Vargo and Lusch 2004;Edvardsson et al 2011;Vargo 2008), design logic (Nenonen and Storbacka 2010;Kohler et al, 2011), innovation and new product development perspective (Kaushik and Rahman 2014;Prahalad and Ramaswamy 2003;Sawhney et al 2005;O'Hern and Rindfleisch 2010).…”
Section: Value Co-creationmentioning
confidence: 98%
“…# 2015 Commonwealth Secretariat the concept of CI has now gained prominence, particularly because of its role in the adoption and diffusion of new and innovative products and services (Kaushik & Rahman, 2014), yet researchers need to develop an effective framework to evaluate innovativeness toward self-service options. In the present research, we examine the following research questions:…”
Section: Introductionmentioning
confidence: 99%