By combining potential models and QCD spectral sum rules (QSSR), we discuss the spectroscopy of the (bc) mesons and of the (bcq), (ccq) and (bbq) baryons (q ≡ d or s), the decay constant and the (semi)leptonic decay modes of the B c meson. For the masses, the best predictions come from potential models and read:M Ω(bcs) = (7.00 ± 0.05) GeV, M Ξ * (ccu) = (3.63 ± 0.05) GeV and M Ξ * (bbu) = (10.21 ± 0.05) GeV. The decay constant f Bc = (2.94 ± 0.21)f π is well determined from QSSR and leads to: Γ(B c → ν τ τ ) = (3.0 ± 0.4)(V cb /0.037) 2 ×10 10 s −1 . The uses of the vertex sum rules for the semileptonic decays of the B c show that the t-dependence of the form factors is much stronger than predicted by vector meson dominance. It also predicts the almost equal strength of about 0.30 ×10 10 sec −1 for the semileptonic rates B c into B s , B * s , η c and J/ψ. Besides these phenomenological results, we also show explicitly how the Wilson coefficients of the α s G 2 and G 3 gluon condensates already contain the full heavy quark-( Q Q ) and mixed-( Q GQ ) condensate contributions in the OPE.