Planning for an energy-efficient future: The experience with implementing energy conservation programs for new residential and commercial buildings: Volume 1

Vine, E.; Harris, Jeffrey P.

doi:10.2172/6718280

Cited by 4 publications

(2 citation statements)

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“…They are likely to turn to economists for help, but psychologists can make an essential contribution. Behavioral research demonstrates that the cost-effectiveness of incentives depends critically on the form the incentive takes and on how it is marketed and implemented (Berry, 1990;Stern, Aronson, et al, 1986;Vine & Harris, 1988). Psychologists can remind policymakers of those facts and show what they mean for particular conservation programs.…”

Section: Psychological Research For the 1990smentioning

confidence: 99%

“…These programs require behavior change by program sponsors (usually utility companies), home contractors, home buyers, and sometimes mortgage lenders, who may offer preferential access to financing of energy-efficient homes because they have lower operating costs. HERS have varied greatly in their success penetrating markets (some programs have reached 2% of new homes per year, whereas others have reached 100%), mainly because of differential success in influencing the decision processes of consumers and contractors (Vine & Harris, 1988). Success is most likely when the program sponsor advertises it well, offers builders marketing assistance and advertising money, is credible with local consumers, and cooperates with builders' associations.…”

Section: Energy Use and Energy Usersmentioning

confidence: 99%

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What psychology knows about energy conservation.

Stern

1992

American Psychologist

389

233

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Psychological research in the 1970s and early 1980s contributed to understanding the determinants of energy use and energy conservation, particularly in households. This article reviews these contributions and sketches some implications for research in the 1990s. Psychological studies show that information and money, two of the major policy tools for conservation, are more complex and multidimensional than standard technical economic policy analysis assumes and that money is not the only important motive for conservation. These insights can be used to improve the implementation of energy conservation programs, but to have their insights applied, psychologists will need to communicate them in language familiar to policymakers.

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Section: Psychological Research For the 1990smentioning

confidence: 99%

Section: Energy Use and Energy Usersmentioning

confidence: 99%