Port Competition

Estrategia del Océano Azul para el sector portuario (sincromodalidad y digitalización)

“…Según apuntan numerosos estudios sobre la evolución del sector portuario, la globalización que está sufriendo actualmente el mercado mundial en todas sus facetas, con especial relevancia el crecimiento del comercio internacional de mercancías está propiciando un aumento de la competencia portuaria [13]. Este fenómeno es fácilmente apreciable en el proceso de jerarquización y selección que se está produciendo en los puertos españoles, donde se lucha por conseguir una mayor concentración de los tráficos portuarios y localización de empresas en su entorno más próximo, lo que conlleva además una aglutinación de los grupos tecnológicos en unas pocas áreas costeras [14].…”

Use of the Blue Ocean Strategy to obtain ports 4.0

“…However, their strategic position has changed significantly over the last twenty years. According to numerous studies on the development of the port sector, the globalization which the world market is currently undergoing in all its facets, with the growth of international trade in goods being particularly relevant, is leading to an increase in port competition (15) . This phenomenon is easily appreciable in the process of hierarchization and selection that is taking place in Spanish ports, where they are struggling to achieve a greater concentration of port traffic and the location of companies in their closest surroundings, which also leads to the agglutination of technological groups in a few coastal areas (12) , while at the same time they are evolving towards increasingly demanding requirements in terms of operating and management standards.…”