Honey encryption (HE) is a new technique to overcome the weakness of conventional password-based encryption (PBE). However, conventional honey encryption still has the limitation that it works only for binary bit streams or integer sequences because it uses a fixed distribution-transforming encoder (DTE). In this paper, we propose a variant of honey encryption called visual honey encryption which employs an adaptive DTE in a Bayesian framework so that the proposed approach can be applied to more complex domains including images and videos. We applied this method to create a new steganography scheme which significantly improves the security level of traditional steganography.