“…Hence, this has sparked a notion on whether factors that are related to the entrepreneur itself, such as their characteristics, their strategic orientation and their perception towards the dynamism of the market, would have an impact on the degree of outsourcing, that is, how many business processes they are willing to outsource. Moreover, SMEs are still in the process of establishing normal procedures (Nelson & Winter, 1982); hence, difficult in determining which functions to outsource (Arbaugh, 2003) causing SMEs to outsource mainly founder/top management personal interest and inclination towards outsourcing (Halim et al, 2012b). Therefore, the key research question in this study is ‘would individual factors, such as characteristics, strategic outlook and perception towards dynamism of the market, have an impact on the inclination of entrepreneurs to outsource more of their business process?’…”