Public Information Campaigns as Policy Instruments

Weiss, Jeffrey; Tschirhart, Mary

doi:10.2307/3325092

Cited by 190 publications

(135 citation statements)

References 12 publications

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“…When it comes to awareness campaigns it is important to define a target audience, select relevant information channels to reach the target and capture the required attention [22].…”

Section: Discussionmentioning

confidence: 99%

“…So in order to effectively influence the audience believe and persuade them to act upon it, the message intended must provide new information, trigger norms and direct attention [22].…”

Section: Awarenessmentioning

confidence: 99%

“…Usually the PICs are categorized as policy instruments that usually have symbolic value to the governments [22].…”

Section: Awarenessmentioning

confidence: 99%

“…These campaigns are usually referred to as Public information campaigns (PICs). PICs are defined as methods designed by the government to encourage individuals to change their behaviour, attitude, value or knowledge [22].…”

Section: Awarenessmentioning

confidence: 99%

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A Framework to Promote Energy Efficiency as a Solution to the Energy Problem in Egypt

Sameh¹,

Kamel²

2017

EPE

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Egypt has been facing a vast power crisis in the past few years. A dilemma is projected to surge on the long run if not properly dealt with. The power sector is totally dependent on fuel, which is a primary source of energy in Egypt, and since the production of energy is not equivalent to the rising demand, so it becomes a major cause behind the power crisis. Efforts so far had been concentrating on the supply side, while neglecting an equally important part of the equation presumed by the demand side. On the other hand, energy efficiency is fast becoming an integral part of the demand, where the residential sector in Egypt plays a very important part with around 47% of power consumption, making it the highest sector consuming energy from the demand side, and hence presents a good opportunity to investigate in term of energy efficiency and the promotion of its applications in order to solve the energy problem, so that later the same concept can be applied in other sectors for a holistic solution to the both the power and the energy problem in Egypt. This study will focus on generating a political framework to promote energy efficiency as a solution to the energy problem in Egypt at end-user's level.

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“…When it comes to awareness campaigns it is important to define a target audience, select relevant information channels to reach the target and capture the required attention [22].…”

Section: Discussionmentioning

confidence: 99%

“…So in order to effectively influence the audience believe and persuade them to act upon it, the message intended must provide new information, trigger norms and direct attention [22].…”

Section: Awarenessmentioning

confidence: 99%

“…Usually the PICs are categorized as policy instruments that usually have symbolic value to the governments [22].…”

Section: Awarenessmentioning

confidence: 99%

Section: Awarenessmentioning

confidence: 99%

See 2 more Smart Citations

A Framework to Promote Energy Efficiency as a Solution to the Energy Problem in Egypt

Sameh¹,

Kamel²

2017

EPE

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“…They "can enrich the possibilities for democratic participation. Better-informed citizens may participate more knowledgeably and effectively in all democratic processes" [25].…”

Section: The Analytical Framework Of It's Effects On Public Service Pmentioning

confidence: 99%

Untitled

Yang¹

2015

Proceedings of the 2015 International Conference on Engineering Management, Engineering Education and Information Technology

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Abstract. Given the increasing important of IT in the public services delivery and the massive amount of spending in IT in governments, it is imperative to understand how to evaluate the contributions of IT in governments for better delivery of services and enhanced interactions with citizens and business. From the perspective of Business Process Management and public value management, this paper takes a process level approach to productivity and IT effects of public service. This paper argues that IT, does not directly lead to greater service productivity, but they do so through intermediate organizational and interorganizational capabilities. The case study of home service illustrates IT's effects on the four key of organizational and interorganizational capabilities that are paramount to public service productivity, which includes operational capability, communication capability, partnering capability and innovative capability. IT resources in public organizations enable public managers to pursue greater service productivity by cultivating these four capabilities.

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Public Sector Communication and Strategic Communication Campaigns

Werder¹

2020

The Handbook of Public Sector Communication

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Public Information Campaigns as Policy Instruments

Cited by 190 publications

References 12 publications

A Framework to Promote Energy Efficiency as a Solution to the Energy Problem in Egypt

A Framework to Promote Energy Efficiency as a Solution to the Energy Problem in Egypt

Untitled

Public Sector Communication and Strategic Communication Campaigns

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