“…Moreover, sports 3 data are readily available and they are measured much more precisely than most economic data. This has led to studies on racial discrimination (Gwartney and Haworth, 1974;Kahn and Sherer, 1988;Nardinelli and Simon, 1990;Stone and Warren, 1999;Szymanski, 2000;Kanazawa and Funk, 2001;and Goff, McCormick and Tollison, 2002), efficiency of the betting market (Zuber, Gandar and Bowers, 1985;Sauer, Brajer, Ferris and Marr, 1988;Golec and Tamarkin, 1991;Dixon and Coles, 1997;and Gray and Gray, 1997), comparison of betting markets and financial markets (Levitt, 2004), the effect of labor strikes on consumer demand (Schmidt and Berri, 2004), preferences under risk (Julien and Salanié, 2000), mixed strategy equilibria Wooders, 2000, 2001;Chiappori, Levitt and Groseclose, 2002;and PalaciosHuerta and Volij, 2008), incentive effects (Ehrenberg and Bognanno, 1990), rationality (Gandar, Zuber, O'Brian and Russo, 1988), optimal labor contracts (Lazear and Rosen, 1981), control of externalities (Carlton, Frankel and Landes, 2004), favoritism (Garicano, Palacios-Huerta and Prendergast, 2005), maximizing behavior of firms (Romer, 2006;and Adams, 2006), and so on.…”