Dipole moments and Kerr constants of dibenzoates of several diols have been measured at 25 °C. The general structure of these compounds can be represented as C6H5COO(CH2)mOOCC6H5 with m = 2-6. Dipole moments were obtained from determinations of dielectric constants and refractive indices in benzene solutions. The experimental results for the mean square dipole moments were (µ2) = 7.58, 6.71, 7.20, 7.43, and 7.74 D2 for m = 2, 3, 4, 5, and 6 respectively. Kerr constants were evaluated from measurements of electric birefringence of solutions in cyclohexane (nearly isotropically polarizable solvent); experimental vsdues obtained for m = 2, 3, 4, 5, and 6 were respectively mK = 29.1, 6.9,11.6, 9.4, and 12.3 all in 10~25 m6 V-2 mol-1. Theoretical analysis was performed with standard method of the rotational isomeric states model. Comparison of theory with experiment indicates that (µ2) is almost insensitive to the conformational energies, particularly for m > 3; in fact, the free rotating model gives a reasonably good account for (µ2) for all of these molecules. Kerr constants are much more sensitive to the conformational energies. Good agreement between theoretical and experimental values of both dipole moments and Kerr constants of all these compounds is achieved by adjustment of the optical parameters and the position of the rotational isomers.