Considering the NJL model with a repulsive vector channel, parametrized by GV , I show that one may generate a non-monotonic behavior for the speed of sound which peaks at V 2 s > 1/3. This can be achieved by assuming GV to be density dependent so that the resulting EoS is stiff/repulsive at low densities and soft/non-repulsive at high densities. The interpolation between the two regimes happens through a cross-over which takes place after the first order chiral transition sets in. The model explicitly shows that a non-conformal peak in V 2 s is not in tension with the QCD trace anomaly being positive at all densities, supporting recent claims in this direction. A brief discussion on how the running coupling may affect the mass-radius relation is carried out in the context of simple non-strange quark stars.