Poly(methyl methacrylate-b-isobutylene-b-methyl meth acrylate) (PMMA-PIB-PMMA) triblock copolymers have been synthesized by a combination of living cationic and living anionic polymerizations. The total synthesis invol ved five steps: 1.) The living cationic polymerization of isobutylene (IB) leading to well defined, narrow molecular weight distribution, α,ω-dichloropolyisobutylenes ( t Cl-ΡΙΒ -t Cl). 2.) The alkylation of toluene with t Cl-ΡΙΒ-t Cl using AlCl3 at -78°C which yields α,ω-p-ditolylpolyisobutylene (CH3-Ø-PIB-Ø-CH3).3.) The quantitative lithiation of the latter to α,ω-dibenzyllithiumpolyisobutylene (LiCH2-Ø-PIB--Ø-CH2Li) by using a complex of s-butyllithium (s-BuLi) and N,N,N',N'-tetramethylethyldiamine (TMEDA) (TMEDA/s--BuLi = 2) in n-hexane at 0°C for 48 hrs. 4.) The reaction of LiCH2-Ø-PIB-Ø-CH2Li with 1,1-diphenylethylene. 5.) The living anionic polymerization of methyl methacrylate (MMA) with the latter intermediate. An inventory of various PMMA-PIB-PMMA have been prepared, characterized, and some of their mechanical properties studied. The molecular weight distribution of the triblocks was nearly identical to the PIB center block which indicates good blocking efficiency. DSC and DMTA showed two transitions (-61 and 105°C for PIB and PMMA, respectively) which indicates a two phase microarchitecture. Stress--strain measurements were performed on clear cast sheets and the data analyzed in terms of compositional information of these new thermoplastic elastomers.