“…They inform how web search results are generated and displayed, curate news feeds, allocate advertisement slots, and power job and dating platforms, among other things. RSs raise important issues with respect to basic ethical categories such as personal identity, fairness, accountability, and privacy (Milano, Taddeo, & Floridi, 2019). Moreover, they can shape the construction of preferences, as well as orchestrating social interactions, by virtue of controlling the presentation of options and the information exchanges that take place within the system (Taddeo & Floridi, 2018).…”