Highly fluorescent, water-soluble, few-atom noble metal quantum dots have been created that behave as multi-electron artificial atoms with discrete, size-tunable electronic transitions throughout the visible and near IR. These "molecular metals" exhibit highly polarizable transitions and scale in size according to the simple relation, E fermi /N 1/3 , predicted by the free electron model of metallic behavior. This simple scaling indicates that fluorescence arises from intraband transitions of free electrons and that these conduction electron transitions are the low number limit of the plasmonthe collective dipole oscillations occurring when a continuous density of states is reached. Providing the "missing link" between atomic and nanoparticle behavior in noble metals, these emissive, watersoluble Au nanoclusters open new opportunities for biological labels, energy transfer pairs, and light emitting sources in nanoscale optoelectronics.