Sterically protected amides 1 such as the 2,4,6-triisopropyl-benzoic acid derivatives 3, 8b and 10 undergo readily H/Li-exchange with s-butyllithium at the CH3N-or CH2N-groups. The resulting organolithium compounds (cJ: 9, 11) are alkylated and hydroxyalkylated with primary haloalkanes, aldehydes, and ketones under chain elongation in the amine position of the amides. The (EI2)-rotamers of the dialkylamides 7 and 8 are separated by chromatography; the amides 4-6, 12, and 13 formally derived from P-hydroxyamines are obtained in the (Z)-form only. The configurational (E/Z)-assignments follow from NMR. and IR. data. The erythro and threo configuration of the two diastereomeric amides 12a and 12b are tentatively concluded from Eu (fod)3-'H-NMR.-shift experiments. The results strongly suggest that the H/Li-exchange takes place regioselectively at the CH-N group which is in cis-position to the C=O double bond (+14). The methyl 2,4,6-tri (t-buty1)benzoate (18) can also be deprotonated to the lithium acyloxymethanide 19 which is trapped by alkylation with 1-iodooctane (-20). -The steric protection of the carbonyl groups in the products 4-8, 10, 12, 13, and 20 prevents their ready hydrolysis to amines and alcohols, respectively. Therefore, triphenylacetic acid derivatives 21 rather than 2,4,6-triisopropylbenzoic acid