Research on the Creation of a Rural Agricultural Development Platform Based on the Background of Internet+

Abstract

E-commerce, as a special form of ICT, plays an increasingly important role in promoting and supporting social innovation, providing a platform for interactive cooperation between people in different regions, economic exchange and development, and the trading and delivery of goods and services, which crosses the boundaries of space, promotes economic growth, and greatly changes people's lifestyles and habits. With the gradual evolution of e-commerce, the countryside has become a new fertile ground for ecommerce development. The transformation of traditional villages into e-commerce villages is driving a new social shift in rural China by changing people's common values about rural life, their emotions about the countryside and the rhythm of local people's lives. Rural e-commerce is seen as a road to rural revival and is supported and promoted by the central government and local governments.